Job Summary

Petanns Institute of Business Studies is recruiting for the role of CORPORATE AND MARKETING MANAGER

  • Minimum Qualification: Bachelor
  • Experience Level: Mid level
  • Experience Length: 4 years

Job Description

Petanns Institute of Business Studies follow the approved curriculum. We prepare students for KNEC, ICM, NITA, KASNEB and City & Guild Certificate, Diploma and Advanced Diploma.

  1. Bachelor’s Degree/Diploma in marketing 
  2. 30 years and above.
  3. 4 years of experience in the same or related field
  4. Proven track record in corporate/marketing 

  •  Ability to work long hours,meeting strict deadlines/target
  •  Excellent computer skills 
  •  Excellent Driving skills
  • Fluent in both English and kiswahili
  •  Disciplined with right attitude
  •  High level of integrity 
  • Ability to work with minimal supervision and under pressure.

Roles and responsibility
  • Overall responsibility for brand management and corporate identity
  • Analysing potential strategic partner relationships for company marketing.
  • Managing all marketing for the company and activities within the marketing department.
  • Developing the marketing strategy for the company in line with company objectives.
  • Coordinating marketing campaigns with sales activities.
  • Overseeing the company’s marketing budget.
  • Creation and publication of all marketing material in line with marketing plans.
  • Planning and implementing promotional campaigns.
  • Manage and improve lead generation campaigns, measuring results.
  • Preparing online and print marketing campaigns.
  • Monitor and report on effectiveness of marketing communications.
  • Creating a wide range of different marketing materials.
  • Working closely with design agencies and assisting with new product launches.
  • Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.
  • Analysing potential strategic partner relationships for company marketing.

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