Fmcg sales administrator

Job Summary

Leverage information both internally and externally with the objective of improving sales to attain company objective.

  • Minimum Qualification: Bachelor
  • Experience Level: Mid level
  • Experience Length: 3 years

Job Description

Department: Sales Department

Position reports to: National Sales Manager


Key Responsibilities and Accountabilities

  1. Analysis and interpretation of sales data /information that aids in prompt and effective decision making.
  2. Provide support to field sales staff.
  3. Monitoring of sales team performance to ensure they achieve set targets and operate within set guidelines.
  4. Maintain and analysis of an update to date customer list that captures the sales activity of all retail customers serviced by the van Representatives and foot soldiers identifying opportunity gaps.
  5. Overseeing customer’s accounts to ensure that the sales team keep them within the trading terms and corrective action is taken where applicable.
  6. Ensure all retail customers carry adequate stocks to enable across the range pull through, by both the van promoters and foot soldiers.
  7. Ensure all orders are delivered on time and also ensure that customer complaints and queries are addressed promptly.
  8. Management of the sales forecasting process (in conjunction with Marketing and Sales) that seeks to achieve the sales objective, proper product mix eliminates out- of – stock/Over –stock/obsolescence.
  9. Timely liaison with the production staff to ensure they prepare the required product mix.
  10. Maximization of operating profit by  assisting sales managers in controlling selling costs (including motor running, night out allowances, conferencing and sales-men commissions) and other approved account investments (rebates,discounts,offers,trade promotions e.t.c) and initiation of corrective action required.
  11. Trade Marketing Appraisals ROI/Reviews
  12. Recommending on Sales Department and training.


Context and Environment

The Company operates in a very competitive market.  It blends very high quality flavored teas; packs and distributes.  The Company prides itself as the producer of the best quality black tea in the world by virtue of its 


Knowledge, Skills and Experience

  • A graduate from recognized university with a degree in business related fields.  
  • 3 years F.M.C.G experience in sales administration/Customer Service.
  • Knowledge of base-line general management (sales and marketing principles).
  • High level of numeracy and ability to understand and analyze.
  • Excellent communication, interpersonal and negotiation skills.
  • Bias for action (with positive return).
  • Computer literacy with fluency in major office software packages.
  • Exposure and experience with ERPs


Key Success Factors

  1. Meet sales performance targets 
  2. Growth of market segements
  3. On time performance, work ethic and quality of the Sales Team
  4. Monitoring of direct reports and peers
  5. A motivated sales team
  6. Supply Chain Management
  7. Trend analysis & proposed action thus

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