Events & Digital Marketing Assistant

New

Event Planning & Supplies Company

Job Summary

We are a full service Event Planning & Supplies company. We seek to recruit a young, aggressive, confident, fluent, mature and creative assistant to assist the CEO in marketing and events management on a full time basis.

  • Minimum Qualification: Diploma
  • Experience Level: Entry level
  • Experience Length: 2 years

Job Description

Location: Nairobi, Kenya

Reporting to CEO

Salary Range: 25-30k


Events Assistant Job Purpose: Develops strong and innovative digital marketing strategies, using SEO, PPC, and other techniques to drive traffic to company pages and generate interest in company products and services. Creates engaging written, graphic, and video content while staying up-to-date on latest marketing technologies and social media. Customer leads management & conversion. Events implementation, coordination and management


Digital Marketing Job Responsibilities:

Our ideal candidate should:

  1. Manage and maintain the organization’s website(s)
  2. Write copy for email marketing campaigns
  3. Manage email and social media marketing campaigns
  4. Innovate and present new marketing platforms and strategies
  5. Continually work on the Search Engine Optimization of the website(s)
  6. Use Google Analytics, Google AdWords, and other relevant sites and manage link building strategies, content marketing strategies, and social media presences
  7. Track and analyze website traffic flow and provide regular internal reports
  8. Drive traffic to company pages
  9. Fix any errors or bugs in online content
  10. Edit and post videos, podcasts and audio content to online sites
  11. Arrange webinars and webcasts
  12. Develop engaging online content including clickbait, forums, videos, graphics, and blogs; monitor and analyze content success
  13. Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments, particularly developments in mobile marketing
  14. Keep abreast of new social media sites, web technologies, and digital marketing trends; implement these new technologies in developing campaigns and update current campaigns to include new information
  15. Forecast marketing campaign growth and ROI for marketing campaigns
  16. Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion
  17. Customer care, client leads management
  18. Manage & coordinate client events
  19. Come up with concept design of our events

 

Digital Marketing & Events Management Skills and Qualifications

  • Degree/Diploma in Advertising or Marketing, Hotel, or any relevant degree/diploma
  • 1-2 Years’ Experience in Marketing or in Events Management,
  • Strong Written and Verbal Communication Skills, Editing
  • 2 or more years of experience as a Digital Marketing Executive, developing and implementing digital marketing strategies.
  • Good knowledge of all different digital marketing channels
  • Good knowledge and experience with online marketing tools and best practices
  • 1 years of hands on experience with SEO/SEM, Google Analytics, Adwords and CRM software
  • Familiarity with web design
  • 1 year working experience with video editing, Photoshop, InDesign, Facebook, Twitter
  • Sense of ownership and pride in your performance and its impact on company’s success
  • Critical thinker and problem-solving skills
  • Team player
  • Good time-management skills
  • Great interpersonal and communication skills
  • Experience in working on events an added advantage
  • Photography skills/ Videography skills an added advantage
  • Ability to work long hours and on weekends a MUST


How to Apply:

If you meet the above criteria, please send your application letter and CV with the subject title ‘Events & Digital Marketing Assistant' on or before November 21st  2019.

Indicate your current/last salary and area of residence e.g. “South B” for shortlisting

Only shortlisted candidates will be contacted.

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