Digital and General Marketing Associate

Key Requirements

• Developing targeted online and offline advertising campaigns and contributing ideas to marketing campaigns.
• Supporting the development and execution of the company’s overall marketing strategy to drive ecommerce traffic and sales.
• Managing social media accounts to engage with customers.
• Optimizing website content for search engines.
• Develop and execute email marketing campaigns to engage and retain customers.
• Collaborating with the marketing team on marketing campaigns and other promotional initiatives.
• Compiling, distributing and presenting ideas, information and strategies.
• Managing production and performance of multimedia content.
• Analyzing data to track and measure the success of marketing initiatives and making data-driven recommendations for improvements.
• Manage and optimize the company’s online advertising campaigns (e.g., Google AdWords, Facebook Ads, etc.)
• Stay up to date with the latest marketing trends and technologies, and continuously look for new and innovative ways to reach and engage customers.

Qualifications:

• Must have a relevant bachelor’s degree.
• Must have 5 years of experience as a Marketing Associate or similar role.
• Must have experience in the e-commerce and online shopping platforms.
• Knowledge of marketing digital tools and techniques.