Job Summary

Creating visuals and writing content for social and digital media, Company's client database as well as improving and managing the Company's website

  • Minimum Qualification: Bachelor
  • Experience Level: Volunteer, internship
  • Experience Length: 1 year

Job Description

1. To support creation of visuals and writing content for social and digital media, Company's client database as well as improving and managing the Company's website

2. To support maximization of revenues via systematic communication of Company's Offers, Promotions and Packages to Agents and direct clients.

3. To support the management of the Destination Connect Database. Weekly update of the Database in liaison with all DC staff.

4. To support maximization of revenues from the DC website channel via development of superior web content. Review of all web content and upgrade of the same as well as sourcing and incorporating relevant content to ensure website is resourceful and complete.

5. Responsible for development of Brand Destination Connect. Brand development and management as well as PR and Publicity to ensure optimization and proper definition of brand Destination Connect in target markets.

6. To support in-house marketing campaigns by creatively developing new collateral, webshots, season based and long weekend promotions e.g. Valentine’s Day, Easter, Migration, Christmas / New year, etc.

7. To support the preparation and distribution of an e-newsletter on monthly basis.

8. To support marketing campaigns targeting the Domestic market by ensuring strategic distribution and display of promotional material.

9. Improvement and distribution of questionnaires / feedback forms for consistent customer feedback. Analyze such feedback and give recommendations on accruing action plans.

10. Develop and circulate external communication on DC’s marketing and public relations activities to our clients that will enhance customer retention and networking.

11. Compile Weekly and Monthly Sales & Marketing Report.

12. In conjunction with Product Development Executive, to Perform Product Development Research (on-line and offline) for Product Development Options, feasibility, surveys, intelligence information, supplier and partner sourcing.

13. Compile market trends information (on the industry, our market segments, clients, products and services) that affects our business on-line and off-line.

14. To identify partners who compliment our business and are a good source of business supply.

 

 

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Anonymous Employer
Nairobi
| Full Time |
KSh Confidential
1mo
Anonymous Employer
Nairobi
| Full Time |
KSh Confidential
1mo