Kaziweza

Digital Marketer/Online Content Developer

Job Summary

The role encompasses creative, analytical, digital, commercial and administrative responsibilities geared towards increasing market share, customer satisfaction, sales revenues and profitability.

  • Minimum Qualification: Bachelor
  • Experience Level: Mid level
  • Experience Length: 3 years

Job Description/Requirements

Overall Goal:        The digital marketer is a middle management role in the overall
Business development that manages marketing operations.
The role encompasses creative, analytical, digital, commercial and administrative responsibilities geared towards increasing market share, customer satisfaction, sales revenues and profitability.

Reports to the Business Development Manager

Responsible for:

•    Plan and execute strategies aimed at influencing customer behavior across new media channels, analyzing client-initiated conversations and advising on appropriate marketing
•    Brand position & awareness
•    Customer Awareness
•    Products development and determine demand for products.
•    Identify and develop new markets
•    Data analytics & monitoring Market trends
•    Overseeing & developing marketing campaigns.
•    Digital and online marketing
•    Maintaining websites and managing social media ensuring timely and engaging content is optimized for platform used and intended audience
•    Monitor and analyze social media trends and their impact on the Company brands.
•    Source and manage relationships with social monitoring and platform partners to support and develop commercial opportunities
•    Ensure the execution of social media campaigns, ensure customer acquisition and support monetization across the company’s portfolio
•    Monitor the competition and be aware of market changes and developments
•    Collaboration with Content creator, designer and other teams to ensure delivery on time and within strategy requirements
•    Creating & proofreading creative copy
•    Conducting research and data analysis to identify and define audiences,
•    Organizing events and products exhibitions.
•    Ensure Media buying is on track and report are accurate in accordance to the Key performance indicators of the Campaign.
•    Develop a marketing plan and calendar in line with company budgets
•    Develop budget allocation for Company’s social media, digital initiatives and online media activities.
•    Liaise and oversee the activities of other agencies outsourced to support deliverables
•    Client Relationship Management (CRM)
•    Keep track of ROI
•    Timely Reporting

Salary  for the role 40,000

Important Safety Tips

1. Do not make any payment without confirming with the BrighterMonday Customer Support Team. 2. If you think this advert is not genuine, please report it via the Report Job link below.

Share Job Post

Stay Updated Join our newsletter and get the latest job listings and career insights delivered straight to your inbox.

Log In to apply now

Activate Notifications Stay productive - get the latest updates on Jobs & News
Activate
Deactivate Notifications Stop receiving the latest updates on Jobs & News
Deactivate
Confidential
Nairobi
| Full Time |
KSh Confidential
1mo
Nairobi
| Full Time |
KSh Confidential
1mo
Anonymous Employer
Nairobi
| Full Time |
KSh 15,000 - 30,000
1mo
Nairobi
| Full Time |
KSh Confidential
1mo