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Franchise Manager, Kenya

Coca Cola

Marketing & Communications

KSh Confidential
1 month ago

Job Summary

 

Job Description/Requirements

Franchise Manager, Kenya

At the Coca-Cola Company, we work collaboratively to find new and innovative ways to strategically move the business forward by leading, developing and executing digital strategy in partnership with our customer and bottler relationships.â¯We set the standards and policies for the Company and weâre looking for candidates with a proven ability to implement initiatives, develop marketing strategy and deciphermarket data to make a global impact for theworldâs most recognized brands. Youâll execute strategies with bottling partners, assist management with identifying opportunities, provide recommendations and implement key initiatives including sales planning, monitoring sales and activity records. The success candidate needs to demonstrate their ability to execute highly complex or specialized projects in the commercial marketplace.

What Youâll Do for Us

Identifies and develops businessopportunities and plans, with continuous analysis of business opportunities by developing Key Performance Indicators to achieve revenue goals.Along with the continued assessment oflocal capabilities to ensure that the execution plan is correctlysupported.

Knowledgeable on local consumers and customersâ needs in key channels, in order to develop plans to increase volume, change package mix and generate more profitability to Coca-Colasystembusiness.

Analyzes issues by packages and develops activities focusing trade, sales force and consumers closely with other related areas, such as Shopper, RGA, Marketing, Technical and Finance resulting in robust plans.

Translates shopper and channel insights, trends and assessments, into channel strategies and plans.

Identifies success factors that drive growth in revenue per case, faster transaction growth than volume growth, and growth in system /customer profitability and marketPerCapitanumber.

Unleashes channel potential through better execution and improves internal processes, support tools implementationto maximize speed and effectiveness of company's response to changing market conditions and enhance go-to-market.

Leads and facilitates strategic and annual business planning processes across the system, ensuring plans reflect mid-to-long term growth strategies.

Manages cross functional project teams asrequired.

Supports theOperating Unite development; ensuring the identification of opportunities and risks based on market analysis across channels and shopper/consumer, to deliver volume, profit and share targets for entire portfolio, including recommendation of systeminvestments.

Qualification & Requirements

Bachelorâs degreein Marketing, Finance, Business or related field, Masterâs degree ispreferred.

5+ years ofleadership in a digital commerce with a globalconsumer packaged goods experience, to include branding and grocery areneeded.

Must have experience withannualbusinessplanning, forecasting, customer and distributor management.

Must possess excellent relationship building skills, as well as strategicleadership.

Distribution center knowledge is ideal 

The ability to influence outcomes and be persuasive are ideal

Experience or ability to learn and implement agile projectsmanagement.

Proven success with social media ecosphere and leveraging these to drive incremental sales.

Proven record of localizing and implementing a global consumer goods strategy.

Strong understanding of system financials/economics

What We Can Do For You

Iconic & Innovative Brand s: In our portfolio of over 250products,we offer a variety of widely known & popular brands including Coca-Cola, Simply,Fairlife& Topo Chico.

Exposure to World Class Leaders : Availability to global marketing leaders that will expand your network and exposure you to emerging digital platforms and marketing insights.

Skills

Channel Optimization; Annual Business Planning; Distribution Management; organization; Channel Relationship Management; Contract Management; Business Plan Implementation; Stakeholder Relationship Management; Influence; Financial Performance Management; Forecasting Process; Negotiation; Strategic Leadership; Capacity Development; Business Alignment; Channel Strategies

Our Purpose and Growth Culture:
We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to whatâs possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors â curious, empowered, inclusive and agile â and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class. When we collect your personal information as part of a job application or offer of employment, we do so in accordance with industry standards and best practices and in compliance with applicable privacy laws.

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