Freelance Media Strategist
Anonymous Employer
Marketing & Communications
Job Summary
At least 1-2 years of relevant experience, agency experience is a bonus Ability to collect and analyse data, creating insights that can inform decision-making
- Minimum Qualification:Unspecified
- Experience Level:Entry level
- Experience Length:1 year
Job Description/Requirements
To excel in this role, you will need to have a passion for paid advertising and making data-led decisions
- Ideate, launch and manage paid campaigns for clients across Meta and LinkedIn
- Regularly review the performance of campaigns, collaborating closely with the Client Delivery team to launch new experiments and make ongoing optimisations based on given KPIs and goals
- Create weekly updates that outline the performance of all paid campaigns
- Create in-depth reports for both clients and internal teams to track progress, set clear targets and outline paid media strategies
- Stay on the cutting edge of paid advertising in order to spot trends, surface new insights and help our clients be successful
- Help systemise and optimise internal workflows so we’re always improving
- Assist with new business audits and proposals where required
The ideal candidate:
- At least 1-2 years of relevant experience, agency experience is a bonus
- Ability to collect and analyse data, creating insights that can inform decision-making
- Understanding and experience with tools such as Google Analytics, HubSpot, Google Data Studio and attribution software
- Understanding of how multiple marketing channels work together in order to drive results for businesses
- A strong problem-solver with a can-do attitude and the ability to remain calm under pressure
- Experience with b2b tech companies
- Passionate about paid advertising and marketing in general, always seeking to learn more
- Excellent English communication skills both written and verbal
- Willing to help in other areas of the company when necessary (growing a company is a team effort!)
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