Marketing Officer
Job Summary
Applications are invited from qualified persons for the above vacant position.
- Minimum Qualification: Bachelor
- Experience Level: Mid level
- Experience Length: 3 years
Job Description/Requirements
Reporting to: Chief Executive Officer
Responsibilities
- Liaising with the CEO on new innovations in the finance industry and how they are influencing the marketing efforts
- Developing marketing plans geared towards membership growth in line with the Sacco strategic plan
- Supporting the development of the website and the social sites and ensuring they are regularly updated
- Conducting market research and competitor analysis regularly with the aim of determining customer needs, demands and potential improvement on products.
- Updating members on current Sacco products through quarterly bulletin and SMS on need basis
- Manage the marketing budget
- Organize implementation and review of member education
- Organize Annual/Special General Meetings
- Any other responsibilities that may be assigned from time to time.
Qualifications and Competencies
- Bachelors degree in marketing
- Be a qualified chartered or certified marketer
- At least 3 years experience in a similar capacity. Banking experience will be an added advantage
- Strategic thinking ability, Confident and dynamic
- Have a strong creative outlook
- Possess analytical and critical thinking skills
- Have excellent communication and interpersonal skills
- Be of exemplary integrity and honesty