Public Relations Officer with Administrative & IT skills

St Ronan Secondary School Limited

Admin & Office

Education KSh 15,000 - 30,000 Negotiable
1 month ago

Job Summary

Are you a qualified public relations officer with passion for recruitment, booking, tourism and customer service? We have a perfect opportunity for you! Our company is seeking a highly organized and efficient public relations officer with administration and IT skills to join our team.

  • Minimum Qualification:Bachelor
  • Experience Level:Mid level
  • Experience Length:2 years

Job Description/Requirements


Are you a qualified public relations officer with passion for tourism and customer service? We have the perfect opportunity for you!

Our tourism, booking and recruitment company is seeking a highly organized and efficient public relations officer with administration and IT skills to join our team. As a public relations officer for a tourism, booking, and recruitment company, your primary responsibility will be to promote the company and its services to potential customers and stakeholders. You will be responsible for developing and implementing public relations strategies and campaigns to promote the company's image and goals, as well as managing social media accounts and creating engaging content for these platforms.

Other specific responsibilities may include:

  • 1.    Collaborating with other departments within the company to develop and implement public relations strategies.

    Maintaining relationships with clients, stakeholders, and other organizations in the tourism industry.


    2.   Developing marketing materials, such as brochures and flyers, to promote the company's services. Also, handle Recruitment, Researching and writing content for the company's website and other online platforms.

    3.   Working with the company's sales team to identify potential clients and develop strategies to win their business.

    4.    In addition to strong IT skills and excellent communication abilities, the ideal candidate will also have experience in customer service and/or administration. Familiarity with the travel and tourism industry is a plus.

    5.   Managing the company's social media accounts, including creating and scheduling posts, responding to comments and messages, and analyzing metrics to measure the effectiveness of the company's social media efforts.

    6.   Developing and implementing email marketing campaigns to promote the company's services and special offers.

    7.   Identifying opportunities for the company to participate in relevant industry events, such as trade shows and conferences, and coordinating the company's participation.

    8.   Assisting with the development of promotional materials and sales tools, such as presentations and proposals.

    9.   Organizing events, such as press conferences, product launches, and media tours, to promote the company and its services.

    10. Providing crisis management support in the event of a negative event or situation that could damage the company's reputation.

    11.  Collaborating with other departments within the company to develop and implement public relations strategies.

    12. Any other tasks assigned by the company.

  • QUALIFICATIONS

    • To be a public relations officer in a recruitment, tourism, booking and company, you will typically need to have a bachelor's degree in public relations, communications, marketing, or a related field.

    You should have excellent communication skills, both written and verbal, and be able to think strategically and creatively.

    You should be able to work effectively as part of a team and be able to juggle multiple tasks and priorities

    You should also have strong organizational and time management skills and be able to work well under pressure.

    Experience in the tourism/recruitment/administration industry and familiarity with social media platforms and tools is a plus.

Some specific qualifications that may be beneficial to have for this role include:

1.    Strong writing skills: As a public relations officer, you will be responsible for crafting a variety of written materials, including press releases, media alerts, and social media posts.

2.   Excellent communication skills: You should be able to communicate effectively with a variety of audiences, including the media, customers, stakeholders, and other organizations.

3.    Team environment: The administrator will be part of a small, tight-knit team of travel agents and support staff. The successful candidate will be able to work well in a team environment and be willing to help out and pitch in wherever needed.

4.   Strong organizational skills: You will need to be able to juggle multiple tasks and priorities and be able to work effectively under tight deadlines.

5.   Creative thinking: You should be able to think creatively and come up with new and innovative ideas for promoting the company and its services.

6.   Knowledge of the tourism industry: Familiarity with the tourism industry, including current trends and developments, will be helpful in this role.

7.   Experience with social media: You should be familiar with social media platforms and tools and have experience managing social media accounts for a business.

8.    Growth opportunities: This is a great opportunity for an administrator with IT skills to grow their career in the travel and tourism industry. The company is growing rapidly and there will be opportunities for advancement and professional development for the right candidate.

9.   Marketing experience: Experience in marketing, including email marketing and creating marketing materials, is a plus.

10. Location: Successful candidates will be based at the company's office in Nairobi.

In addition to these qualifications, it is important for a public relations officer to be able to work well as part of a team, be able to handle criticism   feedback constructively, and have strong problem-solving skills.

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