Job Summary

We are looking for an experienced and enthusiastic Social Media Specialist to join our creative team. You will be responsible for creating social media campaigns and the day-to-day management of the company’s social media properties. Your passion for social media as a communications tool will result in the adoption and implementation of social media best practices across all social media channels. The successful candidate will be an excellent communicator, a versatile creative writer, and a team player. You will be an active participant in data collection and analyses in order to consistently improve the company’s social media practices over time.

  • Minimum Qualification: Bachelor
  • Experience Level: Mid level
  • Experience Length: 3 years

Job Description

Social Media Specialist Responsibilities:
•    Developing social media content plans that are consistent with the company’s brand identity.
•    Creating consistent, meaningful content on all social media platforms, including writing and editing social media posts, improving customer engagement, and promoting social media campaigns.
•    Managing a high volume of daily social media posts.
•    Communicating with social media followers, including responding to queries in a timely manner.
•    Developing and managing social influencer programs and attending social influencer events.
•    Using analytical tools such as Google Analytics, Hootsuite Pro, and Facebook Insights to monitor and evaluate the company’s social media presence and performance.
•    Preparing monthly reports on social media marketing efforts.
•    Suggesting recommendations to adjust the social media marketing strategy for optimal results.
•    Staying up to date on best practices and emerging trends in social media.
•    Performing other duties when needed.

Social Media Specialist Requirements:
•    Bachelor’s degree in journalism, communications, marketing, or a related field.
•    3 or more years of social media experience including planning and managing content in a corporate, or agency setting.
•    Excellent written and verbal communication skills and must have a thorough understanding of social media management and strategy.
•    Experience using various analytics software.
•    Working knowledge of HTML and CSS.
•    Multi-tasking and time-management skills, with the ability to prioritize tasks.
•    Ability to work in a fast-paced, high-pressure environment.

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| Full Time |
KSh Confidential
| Full Time |
KSh Confidential
Anonymous Employer
| Full Time |
KSh 105,000 - 150,000
| Internship & Graduate |
KSh Confidential