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Business Development Associate

Stahili

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Job descriptions & requirements


About Stahili

Stahili is a Kenya-based data and marketing platform that bridges the gap between brands and consumers. Derived from the Swahili word for "to deserve," Stahili helps businesses bypass slow, traditional market research by providing hyperlocal, real-time consumer insights via an incentivized mobile application. We empower brands to understand the "Say-Do Gap" by tracking what people say they'll do against actual consumer behaviour, using AI-driven reporting and verified transactions.


The Role

As a Business Development Associate, you will be responsible for expanding our client base and helping businesses solve the "flying in the dark" problem. You will introduce brands to our three core products: Market PULSE, Custom PULSE, and Cashback Coupons, which help them understand their market and motivate consumer behaviour. We deliver these products through our platform, which allows users to segment by demographic and over time, and also features AI reporting capabilities.


Key Responsibilities

  • Client Acquisition: Identify, engage, and acquire potential clients across diverse sectors, including Retail, Financial Services, FMCG, and Healthcare.
  • Solution Selling: Pitch Stahili’s unique ability to deliver detailed consumer reports in less than 48 hours and track behavioural trends over time.
  • Strategic Targeting: Demonstrate how our platform provides hyperlocal data segmented by gender, generation, location (down to the constituency level), and Living Standard Measures (LSM).
  • Product Promotion: Help brands use Market PULSE to track brand health and consumer preference.
  • Consult on Custom PULSE surveys to measure campaign effectiveness and customer satisfaction (NPS).
  • Deploy Cashback Coupons to help clients drive traffic, launch products, or recover lost customers through targeted digital promotions.
  • Market Education: Educate marketing teams on the value of moving away from outdated "clipboard-collected" data toward our real-time, AI-driven insights.


What We Are Looking For

  • Market Insight: A deep understanding of the Kenyan consumer landscape and the challenges faced by local marketing teams.
  • Communication: Ability to explain complex data products in a way that highlights clear ROI for potential clients.
  • Tech Savvy: Comfortable working with smartphone-based platforms and AI-driven reporting pipelines.
  • Networker: Someone capable of reaching decision-makers in major sectors to introduce Stahili's incentivized engagement model.


Why Join Stahili?

You will be part of a team providing rare data coverage in areas often missed by traditional research. By joining us, you help reward people for their time while providing businesses with the real-time insights they need to thrive


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