Business Development Manager

Job Title: Sales & Business Development Manager

Company: MZawadi Group (UrbanTOK Platform)

Location: Nairobi, Kenya

Employment Type: Full-Time

About UrbanTOK

UrbanTOK (urbantok.ke) is Kenya’s emerging video-sharing and livestreaming platform—built to enable creators to monetize content while giving brands a powerful, localized digital distribution channel. As part of MZawadi Group, UrbanTOK sits at the intersection of content, commerce, and digital monetization.

Role Overview

We are seeking a high-performing Sales & Business Development Manager to drive revenue growth, strategic partnerships, and platform monetization. This role is commercial-first: turning UrbanTOK into a scalable, profitable ecosystem across creators, brands, advertisers, and partners.

Key Responsibilities

1. Revenue & Monetization Strategy

Develop and execute monetization models: advertising, brand partnerships, creator revenue programs, subscriptions, and sponsored content

Drive platform revenue targets and build predictable revenue pipelines

Identify new commercial opportunities (media buying, programmatic ads, branded content, live commerce)

2. Partnerships & Ecosystem Development

Build strategic partnerships with:

Brands (FMCGs, Telcos, Banks, Retail)

Agencies (media, creative, influencer)

Content creators and talent networks

Structure win-win commercial agreements that scale platform usage and revenue

3. Sales Execution

Lead B2B sales: prospecting, pitching, closing high-value deals

Develop tailored proposals for advertisers and partners

Manage key accounts and ensure retention and upsell

4. Platform Growth Enablement

Work closely with product and marketing teams to align monetization features

Provide market feedback to improve platform capabilities (ads formats, creator tools, analytics)

Support go-to-market strategies for new features (livestream monetization, creator funds, etc.)

Key Requirements

1.Bachelor’s degree in Business, Marketing, or related field (MBA is an added advantage)

2.3–5+ years experience in:

3.B2B sales / business development

4.Media, digital platforms, advertising, or tech ecosystems

5.Proven track record in closing partnerships and driving revenue growth

6.Strong network across brands, agencies, or digital ecosystem players in Kenya

7.Deep understanding of:

Digital advertising models (CPM, CPC, CPA)

Creator economy and content monetization

8.Excellent negotiation, presentation, and stakeholder management skills

What We’re Looking For

1.Commercial thinker with strong execution discipline

2.Ability to translate platform capabilities into revenue

3.Aggressive pipeline builder with ownership mindset

4.Comfortable operating in a fast-moving startup environment

5. KPIs / Success Metric driven and ,Revenue generated (monthly & quarterly targets)

6. Driven by Number and value of partnerships signed

7.Focus on Platform monetization growth (ads, creators,

Why Join UrbanTOK

1.Opportunity to shape Kenya’s leading creator monetization platform

2.Direct impact on scaling a high-growth digital ecosystem

3.Work within a multi-product tech group (MZawadi) with strong infrastructure and partnerships

4.Performance-driven environment with significant upside

How to Apply

Send your CV and a brief portfolio of deals/partnerships you have closed to: naftal@mzawadi.com

Subject Line: Sales & Business Development Manager – UrbanTOK

If you understand platform economics, creator monetization, and B2B deal-making, this role is built for you.

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