FIELD MARKETING EXECUTIVES (2)
Job summary
The Field Marketing Executives will support business growth and enhance brand visibility across the Coast Region.
Job descriptions & requirements
NATURE OF JOB
FULL TIME
INDUSTRY
SALARY
KSHS.18,000 NET PLUS TRANSPORT ALLOWANCE KSHS.5,000
JOB LOCATION
COAST REGION
JOB SUMMARY
The Field Marketing Executives will support business growth and enhance brand visibility across the Coast Region. The successful candidates will be responsible for generating qualified leads, conducting on-ground market research, executing promotional activities, and building strong relationships with prospective clients to drive sales and revenue.
DUTIES AND RESPONSIBILITIES
Field Marketing & Brand Promotion
· Execute field marketing campaigns to increase brand awareness across the Coast Region.
· Represent the company professionally during activations, roadshows, exhibitions, and promotional events.
· Distribute marketing materials and educate potential customers on the company's products and services.
· Ensure consistent and positive brand representation in all customer interactions.
Lead Generation & Sales Support
· Identify and engage prospective clients through field visits and networking opportunities.
· Generate qualified leads and convert prospects into customers.
· Explain the company's services and value proposition to potential clients.
· Follow up on leads and support the sales process to successfully close business.
Market Research
· Conduct on-ground market research to identify customer needs, market trends, and competitor activities.
· Gather and report customer feedback to support product and service improvements.
· Identify new business opportunities and emerging market segments.
Customer Relationship Management
· Build and maintain strong relationships with prospective and existing clients.
· Address customer inquiries and provide accurate information about company offerings.
· Ensure a positive customer experience throughout the engagement process.
Reporting & Administration
· Maintain accurate records of daily field activities, leads, and customer interactions.
· Prepare daily, weekly, and monthly activity and performance reports.
· Track campaign effectiveness and recommend improvements.
KEY REQUIREMENT SKILLS AND QUALIFICATION
· Diploma in Marketing, Business Administration, Communications, or a related field.
· Minimum of 2 years' experience in field marketing, brand activation, or a similar customer-facing role.
· Strong communication and interpersonal skills.
· Excellent presentation and persuasion abilities.
· Proven lead generation and customer engagement skills.
· Strong networking and relationship-building capabilities.
· Good organizational and time management skills.
HOW TO APPLY
· If you meet the above qualifications, skills and experience share CV on recruitment@britesmanagement.com
· Interviews will be carried out on a rolling basis until the position is filled.
· Only the shortlisted candidates will be contacted.
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