Graphic Designer

ABOUT THE COMPANY

We are an internationally based organisation, with the top remuneration and support structure. Based in Nairobi and with branches in 18 African countries.

JOB SUMMARY

QualificationsBachelor’s degree in graphic design, Visual Communication, or a related field.Mastery of Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere Pro, After Effects, Lightroom).ExperienceMinimum of 7 years’ professional design experience, ideally with exposure to financial services, insurance, or regulated industries.Strong background in animation and multimedia content production (2D and 3D).Demonstrated ability to create design solutions for both digital and print formats.Solid understanding of UX/UI principles and digital layout best practices.Strong portfolio that showcases a wide range of design projects, including branding, advertising, and motion graphics.

RESPONSIBILITIES

Collaborate closely with the Marketing team to deliver cohesive visual branding across digital and offline platforms.Translate marketing briefs into high-impact visual concepts that align with Liberty Kenya’s strategic objectives.Develop creative assets for integrated marketing campaigns, including digital ads, print materials, social media graphics, web visuals, and internal communications.Partner with cross-functional teams to ensure visuals resonate effectively with diverse target audiences.Contribute to brainstorming sessions and support campaign ideation with innovative design input.Design high-quality 2D and 3D graphics, illustrations, infographics, and animations aligned with the Liberty Kenya brand.Produce engaging audio-visual content such as short videos, GIFs, and motion graphics for digital campaigns.Maintain and evolve Liberty Kenya’s visual identity to ensure consistency across all marketing and communication touchpoints.Create and manage brand templates, design toolkits and reusable assets for both internal and external use.Manage multiple design projects simultaneously from concept through to final execution, ensuring deadlines and quality standards are met.Organize and maintain a well structured digital library of design assets for efficient reuse and scalability.Coordinate with external vendors and creative agencies to ensure brand compliance and timely delivery of outsourced creative materials.

REQUIRED SKILLS

Photography, Graphic Design, Film and video editing, Creative design

REQUIRED EDUCATION

Bachelor's degree