Graphic Designer and Social Media Specialist

They will also be responsible for posting these on Social Media

● Branding / Imaging

● Publicity

Key Accountabilities

Branding/ Imaging

● Generating marketing material (artwork and copy) for new and existing products and services

● Coming up with ideas for designs, fonts imagery

● Overseeing the production of adverts, newspapers, and magazine advertisements, email campaigns/ marketing, websites, exhibition stands

● Monitoring consumer reactions

● Researching consumer markets, monitoring market trends and identifying potential areas in which to spend marketing funds, based upon consumer needs

● Develop and help implement strategies for both new and existing products

● Influence design and branding decisions

● Updating and maintaining the company’s website

● Organizing and executing any events the company wishes to participate in

● Making recommendations and supporting the sales team with their marketing messages

● Preparing marketing proposals and presentations for clients

● Creating appealing artwork for the properties we are marketing to post on our listings, social media and other marketing media

Creativity and Innovation

● Assist in the development of sales aids and other marketing material which the team will use as part of the sales process

● Assist in developing marketing plans and strategies

● Content creation

● Coming with new creative marketing ideas

● Strategically searching for new marketing avenues that will offer value in reaching the company’s target market

Client Management

● Ensuring artworks are approved before publishing them

● Keeping neat records of all marketing activity undertaken including clippings of any print advertising

Publicity

● Posting properties and marketing them on social media

● Uploading and updating post content

● Uploading property details/post content

● Adding appealing photos of property and sharing information with relevant audience

Reporting

● Assisting the marketing team to produce regular progress reports on the marketing plan (monthly, quarterly and annual)

● Maintaining accurate records of signages employed by the company

● Producing reports on feedback and success / failure / improvements to be made to all marketing campaigns including any exhibitions or events Other

● Assisting or covering for the other members of the marketing team when required

● Any other duties as assigned by manager / director