HEALTHCARE SALES AND MARKETING EXECUTIVE - POSITIONS: 2 (One Murang’a and the other in Machakos)
i Manage Limited
Sales
Job Summary
A growing Medical Laboratory in Machakos and Murang’a is seeking dynamic Sales and Marketing Executives with proven track record in the health sector. Responsibilities include developing sales strategies, closing deals in a competitive market, and building client relationships. The ideal candidate should be results-oriented, adaptable, and possess a vibrant personality. Geographical flexibility and the ability to collaborate, manage teams and client relationships are crucial for success in this role.
- Minimum Qualification: Bachelors
- Experience Level: Mid level
- Experience Length: 2 years
Job Description/Requirements
1. Sales Strategy Development and Execution:
● Formulate and implement a comprehensive sales strategy to drive business growth.
● Achieve or surpass sales targets by closing leads in a competitive market.
2. Brand Awareness and Market Positioning:
● Enhance brand visibility and recognition through effective marketing initiatives.
● Develop innovative approaches to navigate a highly competitive market landscape.
● Plan and execute medical camps, drives, and networking programs to expand the customer base.
● Effectively coordinate and participate in events to raise awareness.
3. Client Acquisition and Relationship Management:
● Identify and engage potential clients, including hospitals, clinics, and medical professionals.
● Cultivate and sustain strong relationships with existing and repeat clients.
4. Market Research and Competitive Analysis:
● Conduct thorough market research to stay abreast of industry trends.
● Monitor competitors and analyse pricing strategies for informed decision-making.
5. Contract Negotiation and Finalization:
● Negotiate and finalize contracts, ensuring clear terms and conditions are established.
● Secure agreements with clients to meet organizational objectives.
6. Sales Monitoring and Reporting:
● Monitor and provide regular reports on sales performance to the management team.
● Utilise insights for continuous improvement and strategy refinement.
7. Healthcare Understanding and Market Insight:
● Leverage healthcare background and understanding of the medical laboratory market.
● Utilize insights to make informed decisions and capitalize on industry dynamics.
8. Intern Collaboration:
● Work closely with marketing interns in each branch, ensuring seamless marketing continuity.
● Provide coaching and guidance to the marketing interns for skill development and knowledge transfer.
General Qualifications
a. Education: Bachelor's degree in Business, Marketing, Healthcare Administration, or a related field.
b. Experience: Proven track record of at least 2 years in a sales or marketing role, in the healthcare or medical services industry.
● Demonstrated success in developing and implementing effective sales strategies.
● Experience in negotiating and finalizing contracts.
c. Industry Knowledge: Strong understanding of the medical laboratory market and healthcare sector. Familiarity with industry trends, competitor analysis, and pricing strategies.
Key Traits and Qualities:
● Main Marketing Role: Assume a primary role in driving the marketing function.
● Vibrant Personality: Exhibit enthusiasm and dynamism in interactions and presentations.
● Effective Orator: Possess strong communication skills to convincingly convey ideas and messages.
● Teachable Attitude: Embrace a willingness to learn and adapt to new strategies and approaches.
● Mobility and Flexibility: Expected to travel between Murang’a and Machakos.
PLEASE INDICATE THE PREFERRED COUNTY
Important Safety Tips
- Do not make any payment without confirming with the BrighterMonday Customer Support Team.
- If you think this advert is not genuine, please report it via the Report Job link below.
