JOB ADVERT: LEAD GENERATION OFFICER
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Job summary
The Lead Generation Officer will be responsible for sourcing, identifying, and qualifying potential clients through calls, online platforms, referrals, and field research. The role focuses on building a strong sales pipeline for the Business Development and Sales teams. This is a critical role in driving consistent business growth for Bestcare F M
Min Qualification:
Diploma
Experience Level:
Mid level
Experience Length:
2 years
Language Requirement:
English
Working Hours:
Full Time - 8 to 5
Applicant Location:
Nairobi, Kenya
Job descriptions & requirements
KEY RESPONSIBILITIES
- Identify and generate new business leads through calls, WhatsApp, emails, and online platforms
- Conduct cold calling and follow-up calls to potential clients
- Respond to inquiries from social media, website, and advertising campaigns
- Maintain and update a database of leads and prospects
- Qualify leads before handing them over to the sales team
- Schedule appointments for the Business Development and Sales teams
- Track and report daily, weekly, and monthly lead activity
- Research potential markets, estates, and corporate clients
- Support digital marketing campaigns with lead follow-ups
- Ensure timely response to all inbound inquiries
REQUIREMENTS
- Diploma or Certificate in Sales, Marketing, Business, or related field
- 1–2 years experience in lead generation, telesales, or customer service (preferred)
- Good communication and telephone etiquette
- Basic computer skills (Excel, email, WhatsApp Business, CRM tools)
- Ability to handle pressure and meet daily targets
- Strong follow-up and organizational skills
- Self-motivated and disciplined
KEY COMPETENCIES
- Strong communication skills
- Persuasion and listening ability
- Attention to detail
- Target-driven mindset
- Speed and responsiveness
- Team collaboration
WHAT WE OFFER
- Competitive salary + performance-based incentives
- Career growth into Sales or Business Development roles
- Training in sales and client acquisition systems
- Exposure to a fast-growing facilities management industry
- Supportive and dynamic work environment
Important safety tips
- Do not make any payment without confirming with the BrighterMonday Customer Support Team.
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