Lubricants Marketing Implementer

ABOUT THE COMPANY

Vivo Energy is the Shell licensee in 16 countries in Africa. We are proud to offer our customers the very best of Shell’s high quality products and services – including supply reliability, technical expertise and unmatched customer service – in the countries where we operate.
In doing so, we have in place industry-leading health and safety standards, and are committed to delivering Shell’s fuels and lubricants in an environmentally and socially responsible manner. A joint venture between Vitol (40%), Helios Investment Partners (40%) and Shell (20%), Vivo Energy represents a unique combination of resources, experience and expertise.

JOB SUMMARY

Job Knowledge, Skills & ExperiencesA university degree preferably in business, marketing or related field.At least 3 years of experience in a marketing or marketing support role or environment with strong analytical skills.Ability to think strategically and to translate new concepts into operational plans.Ability to draw insights from data and communicate them to different audiences with ease. Good understanding of Retail and B2C markets.Strong value chain; Pricing; Channel management & Route-to-Market (RTM) competencies.Strong proven commercial skills and judgment.Strong customer orientation.Ability to manage complex projects and handle numerous relationships.Strong interpersonal and excellent organisational skills.Experience in Fast moving consumer goods (FMCG) setting and digital marketing is an advantage.High proficiency in Microsoft Excel, PowerPoint and other common computer programs.

RESPONSIBILITIES

Marketing Planning & implementationParticipate in the development of the country marketing plan covering key brands and channels in liaison with the Lubricants Marketing Manager as per the VE Lubricants marketing planning calendarManage implementation of agreed lubricants brand and channel (B2B & B2C) sales & marketing initiatives - including concept development, actual implementation directly and through third party agencies where appropriate, within agreed budgets.Manage implementation of B2B customer value propositions (CVP) and pipeline (SPANCOP) management by the sales teams and Frontline Technical Services (FLTS) Team.Monitor impact of marketing initiatives to ensure delivery of target return on marketing investments (pre and post implementation)Manage agency relationships to implement agreed marketing communication for assigned brands and channel initiatives.Support and participate in the on-ground implementation of distributor marketing initiatives, agency supervision and performance evaluation on need basis.

REQUIRED SKILLS

Budgeting, financial planning, Marketing, Market research, intelligence, Competitor and market analysis, Brand management

REQUIRED EDUCATION

Bachelor's degree