Marketing and Communications Manager

ABOUT THE COMPANY

We are a digital health company. We own and commercialize digital health solutions in Africa and Asia.​
We aspire to become a market leader in a fast growing market place. We aspire to be a key contributor to the achievement of universal access to healthcare and therefore focus both on technology and transformation in local health ecosystems. We work across the 3 main sectors of government, for-profit and not-for-profit to drive a systems and integrated approach.​

JOB SUMMARY

Requirements- Bachelor’s degree in Marketing, Communications, Journalism, or related field- 3–5 years of marketing and/or communications experience, ideally in B2B health, tech, ordevelopment- Demonstrated track record running LinkedIn or a comparable B2B channel-AI-native: fluent in Claude, ChatGPT, Canva AI or Figma (and other similar platforms), and amarketing automation tool (HubSpot, Mailchimp, ActiveCampaign, or similar). This is non-negotiable.- Sharp writer with a portfolio of published or organizational content-Comfortable producing publication-quality visuals from briefs using AI design tools- Excellent written and spoken English

RESPONSIBILITIES

Brand & B2B Communications- Own TC4A’s LinkedIn presence end-to-end: content calendar, posting, engagement- Translate program execution into evidence-based content — partner updates, milestones, impactstories- Draft and edit thought leadership pieces, op-eds, blog posts, and client-facing - Support business development with case studies, capability statements, pitch decks, and proposalvisuals- Manage media relationships and coordinate press around major announcements and events (WHA,World Health Summit, AfDB convenings)MLH Growth Marketing- Run MLH’s growth channels: LinkedIn page, email campaigns, SEO/AEO content, country-specificuser campaigns- Design and execute HCP acquisition and retention campaigns across markets- Track funnel metrics (acquisition, activation, retention) and refine quarterlyProduction & Design- Produce visual assets using AI design tools (Canva, Figma AI, Midjourney or equivalents) —decks, infographics, social cards, one-pagers- Brief and manage external designers for high-stakes work (investor decks, brand projects)- Maintain brand consistency across TC4A and MLHMeasurement- Track engagement, growth, and conversion metrics across channels- Report monthly on what worked, what didn’t, and what to change

REQUIRED SKILLS

Brand management, Communication, Competitor and market analysis, Marketing

REQUIRED EDUCATION

Bachelor's degree