Marketing Executive
Modern Mail Limited
Marketing & Communications
Job Summary
Modern Mail Limited seeks skilled Marketing Executives to develop and execute marketing strategies across Mombasa, Nairobi, Eldoret, Nakuru, and Kisumu. This role involves market research, campaign management, brand development, content creation, digital marketing, and relationship building.
- Minimum Qualification : Bachelors
- Experience Level : Mid level
- Experience Length : 2 years
Job Description/Requirements
Location: Mombasa, Nairobi, Eldoret, Nakuru, and Kisumu
● Market Research: Analyze market trends and customer data.
● Strategy Development: Create and implement marketing plans.
● Campaign Management: Oversee advertising campaigns, ensuring timely and budget-friendly delivery.
● Brand Management: Maintain and enhance brand integrity and initiatives.
● Content Creation: Produce and manage content for websites, blogs, social media, and newsletters.
● Digital Marketing: Execute and evaluate digital campaigns (SEO/SEM, email, social media).
● Relationship Management: Build strategic partnerships with industry players.
● Event Planning: Organize company events and product launches.
● Budget Management: Allocate and manage marketing budgets effectively.
● Compliance: Ensure marketing activities adhere to regulations and track performance metrics.
Skills and Qualifications:
● Education: Bachelor's degree in Marketing, Business Administration, Communications, or related field.
● Experience: 2-5 years in marketing, with digital marketing expertise.
● Technical Skills: Proficiency in marketing software and tools (CRM, Google Analytics).
● Personal Attributes: Excellent communication, creativity, problem-solving, organisational skills, and ability to manage multiple projects.
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