Marketing Executive

Marketing Executive - Mombasa

Company: Charleston Travel Ltd

Location: Mombasa, Kenya

 

 

Summary

 

The company is seeking a Marketing Executive to do sales and marketing of air ticketing, travel and tours management services to generate maximum revenues, expand market share and achieve company’s profitability targets, while providing outstanding service to customers and ensuring customer escalations and complaints are dealt with efficiently and conclusively. 

 

 

Duties & Responsibilities

 

Sales & Marketing Duties

 

• Responding to various tender requests from a variety of sources with regards to Air ticketing and Travel Management services;
• Follow up on sales leads, call on clients and solicit business;
• Planning and managing direct marketing campaigns;
• Building and maintaining relationships with existing customers through regular review visits and constant communications;
• Acting as a contact between the company and its existing and potential markets;
• Gathering market and customer intelligence;
• Advising on forthcoming product developments and discussing special promotions;
• Gaining a clear understanding of customers' businesses and requirements to enable accurate audience and presentation targets;
• Gaining a clear understanding of the products, market environment and benefits related information;
• Reviewing own sales performance - ensuring sales targets are met;
• Assist in various branding initiatives for the company including corporate branding;
• Marketing support activities & other collaborative duties with the Tours Department;
• Preparation of marketing presentations to corporates as need arises;
• Maintenance of databases and database usage;

 

 

Customer Relationship Management Duties

 

• Providing help and advice to customers using the organization’s products or services
• Communicating courteously with customers by telephone, email, letter and face to face
• Handling face-to-face enquiries from customers
• Reviewing customer surveys and sending reports
• Investigating and solving customers' problems
• Handling customer complaints or any major incidents
• Keeping accurate records of discussions or correspondence with customers
• Analyzing statistics or other data to determine the level of customer service provided
• Visiting customers to provide a one-to-one service;
• Developing feedback or complaints procedures for customers to use
• Develop long-term customer relationships and achieve customer satisfaction goals.

 

 

Requirements:

 

• Degree from a recognized Institution.
• 2-3 years’ sales & marketing experience.
• Customer care skills.
• Strong communication and interpersonal skills as well as ability to relate well.
• Added advantage to those experienced in sales & marketing and business development in the Travel Industry.
• People currently working in Mombasa or who have previously worked in Mombasa will have an added advantage.

 

 

If your background, experience and competencies match the above specifications please send a cover letter, your detailed CV indicating daytime telephone numbers, address and names of three referees to reach us not later than 13th June, 2014.

 

 

Kindly apply below