Sales Development Representative (SDR) Team Lead

Company Description

CloudPlexo is a forward-thinking IT consulting company helping organisations accelerate their digital transformation. We specialise in Cloud, Cybersecurity, and Artificial Intelligence, delivering digital transformation solutions, security services, and intelligent automation that drive measurable business outcomes for our clients.

Role Description

We're looking for an Sales Development Representative (SDR) Team Lead to lead, coach, and develop our Sales Development team while helping build a scalable SDR function.This is a hands-on player-coach role. You'll be responsible for developing SDR capability, improving team performance, strengthening our prospecting processes, and ensuring the team consistently generates quality pipeline.

Key Responsibilities:

• Lead & Develop the SDR TeamLead, coach, and develop a team of SDRs.
• Set clear expectations around activity, quality, conversion, and pipeline generation.
• Support onboarding and ramp-up of new SDRs.
• Build a culture of accountability, continuous learning, and high performance.
• Drive Pipeline GenerationWork with Sales Leadership to translate commercial priorities into effective SDR strategies.
• Develop and optimise outbound strategies across cold calling, email, LinkedIn, and other channels.
• Partner with Account Executives to improve opportunity handoffs and feedback loops.
• Build the SDR FunctionDevelop and maintain an SDR playbook covering prospecting, messaging, qualification, objection handling, follow-up, and CRM processes.
• Create training materials, call scripts, messaging frameworks, and coaching resources.
• Identify opportunities to improve sales processes, tools, automation, and AI-enabled workflows.
• Analyse & Improve PerformanceProspecting activity
• Meetings booked
• Qualified meeting rates
• Meeting-to-opportunity conversion

What We're Looking for:

• 4+ years of experience in B2B sales development, business development, inside sales, or a related commercial role.
• 1-2+ years of experience leading, coaching, mentoring, or managing SDRs/BDRs or sales professionals.
• Strong hands-on experience with outbound prospecting and pipeline generation.
• Experience in SaaS, technology, cloud, IT services, cybersecurity, or a related B2B environment is a plus.
• Strong understanding of the SDR-to-AE sales process.
• Experience working with CRM and sales intelligence tools.
• Strong analytical and performance-management skills.
• Experience building sales processes, playbooks, messaging, or training programmes is an advantage.

Why Join CloudPlexo?

• Build and develop an SDR team.
• Shape our sales development strategy and processes.
• Work closely with senior commercial leadership.
• Develop emerging sales talent.
• Leverage AI and modern sales technology.
• Grow into broader commercial leadership opportunities as the organisation scales.

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