Senior Sales & Business Development Manager – Green Energy & Power Solutions
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Job summary
We are seeking a highly experienced, commercially driven, and results-oriented Senior Sales & Business Development Manager to lead market expansion, business development, and revenue growth within the Green Energy and Renewable Energy sector.
Min Qualification:
Bachelors
Experience Level:
Mid level
Experience Length:
7 years
Language Requirement:
English
Working Hours:
Full Time - 8 to 5
Applicant Location:
Kenya
Job descriptions & requirements
Location: Zanzibar
We are seeking a highly experienced, commercially driven, and results-oriented Senior Sales & Business Development Manager to lead market expansion, business development, and revenue
growth within the Green Energy and Renewable Energy sector.
The ideal candidate will have a strong background in renewable energy, solar energy, power generation, energy efficiency, energy storage, clean technology, or related technical solutions, combined with a proven track record of winning new business.
This is a strategic and hands-on role for a strong business hunter and market builder who can identify untapped opportunities, develop and execute a winning go-to-market strategy, establish relationships with key industry stakeholders, and convert opportunities into profitable business.
The successful candidate will be expected to create demand, open new markets, build strategic partnerships, win major customers, and significantly grow the company's presence in the green energy market.
Key Responsibilities
1. Green Energy Sales Strategy & Market Development
• Develop and implement a comprehensive green energy sales and business development strategy.
• Identify high-potential markets, customer segments, projects, and emerging opportunities within the renewable energy sector.
• Develop market-entry and market-penetration strategies for new and existing markets.
• Analyze industry trends, customer needs, government policies, regulations, and competitor activities to identify commercial opportunities.
• Develop strategies to position the company's renewable energy solutions competitively.
• Establish clear short-, medium-, and long-term sales and revenue objectives.
2. New Business Development & Market Expansion
• Identify, prospect, and convert new customers within the renewable and clean energy ecosystem.
• Build and maintain a strong pipeline of qualified opportunities.
• Develop relationships with commercial and industrial clients, solar developers, EPC contractors, utilities, energy companies, property developers, manufacturers, institutions, government agencies, NGOs, and other strategic stakeholders.
• Identify and pursue large-scale renewable energy projects and commercial opportunities.
• Develop strategic partnerships with technology providers, distributors, installers, developers, consultants, and other industry players.
• Identify new geographical markets and customer segments for expansion.
• Take ownership of the complete sales cycle from prospecting and qualification to proposal, negotiation, contract signing, and handover.
3. Renewable Energy Solutions Sales
• Drive sales of renewable energy and clean technology solutions such as:
• Solar PV systems
• Commercial and industrial solar solutions
• Solar power systems
• Battery Energy Storage Systems (BESS)
• Hybrid energy systems
• Energy management solutions
• Energy efficiency solutions
• Off-grid and mini-grid solutions
• Renewable power generation solutions
• EV charging and related clean-energy technologies
• Understand customer energy requirements and work with technical teams to develop commercially viable solutions.
• Present technical and commercial value propositions to decision-makers.
• Develop proposals and business cases demonstrating the financial and operational benefits of renewable energy solutions.
4. Strategic Account & Stakeholder Management
• Build strong relationships with senior decision-makers, including CEOs, Managing Directors, CFOs, Procurement Managers, Technical Directors, Facility Managers, Energy Managers, Project Directors, and Sustainability Managers.
• Develop and maintain strategic accounts within the renewable energy and power sector.
• Build long-term relationships with major customers and strategic partners.
• Understand customer energy challenges and position appropriate solutions.
• Lead commercial negotiations and develop win-win agreements.
5. Project & Tender Business Development
• Identify upcoming renewable energy projects and commercial tenders.
• Monitor opportunities from government, private sector, development organizations, EPCs, and other project developers.
• Coordinate the preparation of technical and commercial proposals with internal teams.
• Participate in tender preparation, presentations, negotiations, and contract discussions.
• Maintain an accurate project pipeline and provide regular sales forecasts.
Education & Professional Qualifications
• Bachelor's degree in Electrical Engineering, Renewable Energy Engineering, Energy Engineering, Mechanical Engineering, Power Systems, Environmental Engineering, Business Administration, Sales & Marketing, or a related field.
• A degree or strong academic background in Renewable Energy, Energy Management, Electrical Engineering, or Power Systems will be highly preferred.
• A Master's degree/MBA in Energy Management, Business Administration, Strategic Management, Renewable Energy, or a related discipline will be an added advantage.
• Relevant professional certifications in renewable energy, solar PV, energy management, business development, project management, or sales will be an advantage.
• Professional engineering registration/membership with a relevant professional body will be an added advantage where applicable.
Relevant Experience
• Minimum 7–10 years of progressive sales and business development experience, with significant experience in the renewable energy, green energy, clean technology, power generation, or energy solutions sector.
• At least 5 years of proven experience specifically in renewable/green energy sales, business development, or commercial growth.
• Strong experience in solar energy, energy storage, power solutions, energy efficiency, or other clean-energy technologies.
• Demonstrable track record of developing new markets and winning new customers.
• Proven experience creating and implementing go-to-market and sales strategies that delivered measurable revenue growth.
• Experience selling complex technical solutions through B2B and consultative sales.
• Proven experience managing long and complex sales cycles involving multiple stakeholders.
• Experience selling to commercial and industrial clients, utilities, EPC companies, solar developers, property developers, government institutions, manufacturers, large corporates, and infrastructure projects.
• Strong experience in project sales, tendering, proposal development, contract negotiation, and high-value deal closing.
• Demonstrable history of meeting or exceeding sales targets.
• Existing relationships and networks within the renewable energy and power sector will be highly advantageous.
• Experience with CRM systems, sales pipeline management, forecasting, and commercial reporting.
Preferred Industry Background
Candidates with experience working in or selling for:
• Solar energy companies
• Renewable energy companies
• Solar EPC companies
• Power generation companies
• Battery Energy Storage Systems (BESS) providers
• Energy management companies
• Energy efficiency companies
• Clean technology companies
• Electrical equipment manufacturers/distributors
• Power solutions providers
• Mini-grid/off-grid energy companies
• EV and charging infrastructure companies
• Engineering and infrastructure companies
• Energy consulting firms will be strongly considered.
Key Competencies
• Green energy & renewable energy expertise
• Strategic sales leadership
• Market creation and market penetration
• New business development
• Consultative and technical selling
• Strong business-hunting ability
• Commercial negotiation
• Complex deal closing
• Strategic account management
• Project and tender management
• Pipeline development and forecasting
• Stakeholder and relationship management
• Market intelligence and competitor analysis
• Strong financial and commercial acumen
• Excellent presentation and communication skills
• Strategic and analytical thinking
• Entrepreneurial mindset
• High level of resilience and drive
Ideal Candidate Profile
The ideal candidate is not simply an experienced salesperson. We are looking for a proven greenenergy business development professional who understands how the renewable energy market works and knows how to turn market opportunities into revenue.
The candidate should be able to demonstrate:
• Markets they have successfully opened or developed
• Major renewable energy customers they have acquired
• Significant projects or contracts they have won
• Revenue or sales growth they have delivered
• Sales strategies they have developed and implemented
• Strategic partnerships they have established
• Knowledge of the renewable energy value chain
• A strong network within the energy and power industry
The successful candidate will be expected to take ownership of the company's commercial growth, develop a clear green-energy go-to-market strategy, build a high-value sales pipeline, and aggressively pursue opportunities that position the company as a strong player in the renewable energy market.
Key Performance Indicators
Success in this role will be measured through:
• New customers acquired
• Revenue generated from green energy solutions
• Value of renewable energy projects won
• Growth of the qualified sales pipeline
• Conversion rate of opportunities
• New markets and customer segments developed
• Strategic partnerships established
• Achievement of monthly, quarterly, and annual sales targets
• Growth in the company's market presence within the renewable energy sector
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