Senior Sales executive

Key Responsibilities
1. Lead Generation & Prospecting

• Identify and generate new property sales leads through referrals, social media, networking, events, online platforms, and other channels.
• Proactively reach out to potential buyers and investors.
• Build and maintain a strong pipeline of prospective clients.
• Develop relationships with individuals, businesses, diaspora clients, and property investors.

2. Lead Follow-Up & Conversion

• Respond promptly to new leads and enquiries.
• Follow up consistently with prospective clients through calls, WhatsApp, email, and other communication channels.
• Understand each client's budget, preferred location, property type, and investment objectives.
• Convert qualified leads into property viewings and, ultimately, sales.
• Maintain accurate and up-to-date client information and sales pipeline records.

3. Property Sales

• Present and promote JB Diaspora's property listings and development projects.
• Explain property features, pricing, payment plans, investment potential, and other relevant information to clients.
• Arrange and conduct property viewings.
• Assist clients throughout the decision-making and purchasing process.
• Negotiate with clients where appropriate and work towards closing transactions.
• Follow up after viewings and maintain engagement until the sale is completed.

4. Client Relationship Management

• Build strong, long-term relationships with clients.
• Provide professional and responsive customer service.
• Understand client needs and recommend suitable properties.
• Maintain regular communication with existing clients and identify opportunities for referrals and repeat business.
• Ensure clients receive a positive experience throughout the sales process.

5. Developer & Property Knowledge

• Maintain up-to-date knowledge of JB Diaspora's property portfolio and partner developments.
• Understand pricing, availability, payment plans, promotions, and key selling points.
• Keep informed about developments and trends within the Kenyan real estate market.
• Attend developer meetings, property launches, exhibitions, and relevant networking events when required.

6. Reporting & Performance Tracking

• Maintain accurate records of all leads, calls, meetings, viewings, and follow-ups.
• Provide daily and weekly updates on sales activities and pipeline progress.
• Track prospects from initial enquiry through to completion.
• Meet agreed sales targets and activity KPIs.
• Keep the CRM/client management system updated at all times.

Key Performance Indicators (KPIs)

Performance will be measured based on:

• Number of new leads generated
• Speed and consistency of lead follow-up
• Number of qualified prospects
• Number of client meetings and property viewings
• Lead-to-viewing conversion rate
• Viewing-to-sale conversion rate
• Number and value of properties sold
• Revenue/commission generated
• Client referrals
• Accuracy and consistency of CRM updates
• Achievement of monthly and quarterly sales targets

Requirements

• Diploma or Bachelor's degree in Sales, Marketing, Business, Real Estate, or a related field is an advantage.
• Previous experience in sales, preferably real estate, banking, insurance, automotive, or another target-driven industry.
• Proven ability to generate leads and convert prospects into customers.
• Excellent communication and interpersonal skills.
• Strong negotiation and closing skills.
• Confident and professional when dealing with clients.
• Self-motivated, disciplined, and results-oriented.
• Strong follow-up and relationship-building skills.
• Good knowledge of Nairobi's property market is an advantage.
• Comfortable using WhatsApp, email, social media, CRM systems, and other digital tools.
• Ability to work independently while also contributing to a team.
• Must be willing to attend property viewings, client meetings, networking events, and other sales activities.

What We Offer

• Competitive salary and commission structure.
• Performance-based incentives.
• Opportunity to work within a growing real estate business.
• Training and development opportunities.
• Exposure to leading property developments and real estate investment opportunities.
• Opportunity to build a strong professional network within the Kenyan and diaspora property market.

Ideal Candidate

We are looking for someone who is hungry to succeed, proactive, and comfortable with sales targets. The successful candidate should not wait for clients to come to them. They should actively generate opportunities, follow up consistently, build relationships, and close sales. 

If you are passionate about sales, enjoy working with people, and want to build a career in real estate, we would like to hear from you.