Social Media & Digital Sales Manager

Company Description HIBA NATURALS is a growing Kenyan beauty and natural skincare brand developing premium products inspired by African ingredients and natural beauty. We emphasise sustainable sourcing, safe ingredients, and effective formulations that support everyday wellness.

HIBA NATURALS is committed to building a strong, trusted presence both online and offline, engaging customers through education and personalised service. Our new team member will take ownership of our social media presence and turn digital engagement into measurable sales that will shape the brand’s digital and retail evolution.

Role Description The Social Media & Digital Sales Manager is a full-time, remote role based in Nairobi County, Kenya.

This position is responsible for:

• Managing HIBA NATURALS’ social media channels (specifically, but not limited to Tik-Tok, Instagram, Facebook).
• Planning and executing digital marketing campaigns on social media channels, and driving online sales growth across e-commerce platforms.
• Day-to-day tasks include: creating and scheduling content, monitoring engagement, responding to customer inquiries, managing online promotions, and coordinating with product and operations teams to ensure accurate and appealing online listings.
• The role also involves: analysing performance metrics, optimising campaigns, managing key digital sales accounts, and supporting in-store promotional activities that complement online efforts.
• The manager will work closely with leadership to align digital sales strategies with overall business goals and brand positioning.

What we are looking for

• Proven experience demonstrating strong Account Management skills that oversee key online sales channels and maintain effective relationships with digital partners.
• Candidates should possess Sales and Sales Management skills to set targets, track performance, and implement strategies that increase revenue and conversion rates.
• Candidates should possess Digital Media and Digital Marketing skills to create impactful social content, run paid campaigns, and grow audience engagement.
• Candidates should possess experience in managing digital sales funnels, including product listings, pricing, promotions, and customer follow-up.
• Strong analytical skills with the ability to interpret data from social media and e-commerce platforms and turn insights into action.
• Excellent content creation skills across multiple social media channels.
• Excellent written and verbal communication skills, with attention to detail and brand consistency.
• Prior experience in FMCG, beauty, wellness, or natural products is key.

IMPORTANT: Applicants must provide links to 3-5 social media pages they have managed and/or examples of their previous work.

What We Offer

An opportunity to play a key role in building a Kenyan premium natural beauty brand from an early stage, with significant room for growth and performance-based rewards.

Location: Nairobi

Engagement: Full-time, Remote with occasional physical meetings

Application: Send your CV and portfolio/social-media links to hibanaturals254@gmail.com by 23rd Oct 2026.

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