Social Media Manager

Company Description

PrimeDale Tours & Travel specializes in professional corporate and business travel management, including air ticketing, corporate tours, and team-building retreats. We deliver tailored travel solutions, ensuring efficiency, reliability, and precision for organizations and professionals. With a focus on strategic planning and seamless execution, we ensure every travel experience aligns with business objectives. At PrimeDale, we redefine travel as purposeful planning and flawless execution, providing clients the freedom to prioritize their goals.
Role Description

This is a full-time, on-site Social Media Manager role based in Nairobi County, Kenya. The Social Media Manager will be responsible for developing and implementing social media marketing strategies across various platforms to enhance brand visibility and engagement. Key responsibilities include creating engaging content, overseeing social media accounts, analyzing campaign performance, optimizing social media channels, and collaborating with the marketing team to align efforts with business objectives.
Qualifications

• Proficiency in Social Media Marketing and Social Media Optimization (SMO)
• Strong Communication and Writing skills for engaging content creation
• Experience in developing and executing effective Content Strategies
• Familiarity with analytics tools to measure and optimize social media performance
• Creative thinking, attention to detail, and ability to adapt to trends
• Bachelor’s degree in Marketing, Communications, or a related field is a plus
• Demonstrated experience managing social media accounts for a corporate or travel-related brand

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