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Web Designer & Digital Marketer

Anonymous Employer

Marketing & Communications

Healthcare KES Confidential
New Featured Popular
4 weeks ago

Job Summary

We are seeking a versatile and dynamic individual to join our team as a Web Designer, B2B E-commerce Specialist & Digital Marketer. In this role, you will be responsible for designing and optimizing our website to enhance user experience and drive traffic, as well as implementing digital marketing strategies to promote our brand and products/services online. Responsibilities:

  • Minimum Qualification: Bachelors
  • Experience Level: Mid level
  • Experience Length: 2 years

Job Description/Requirements

  • Design visually appealing and user-friendly B2B e-commerce websites that meet the needs of business customers
  • Develop wireframes, mockups, and prototypes to communicate design ideas and concepts.
  • Ensure websites are responsive and optimized for performance across various devices and screen sizes.
  • Collaborate with the marketing team to develop and execute digital marketing campaigns across multiple channels, including social media, email, and search engines.
  • Monitor website traffic and performance metrics, and implement strategies to improve SEO and conversion rates.
  • Create and curate engaging content for website, social media, and other digital platforms.
  • Stay up-to-date with industry trends and best practices in web design, user experience, and digital marketing.


Requirements:

  • Bachelor's Degree in Web Design, Digital Marketing, Software Engineering or related field, Relevant Industry Certifications
  • Proven work experience as a Web Designer and Digital Marketer in the e-commerce space
  • Proficiency in graphic design software such as Adobe Photoshop, Illustrator, or Sketch.
  • Strong understanding of responsive design principles and best practices.
  • Integrate payment gateways, inventory management systems, and other necessary e-commerce functionalities
  • Knowledge of HTML, CSS, and JavaScript is a Mandatory
  • Experience with digital marketing tools and platforms, including Google Analytics, SEO tools, and social media management platforms.
  • Excellent communication and collaboration skills.
  • Creative thinking and problem-solving abilities.
  • Ability to work independently and as part of a team.
  • Portfolio showcasing previous web design projects and digital marketing campaigns.
  • Knowledge of user experience (UX) and user interface (UI) design principles.
  • Familiarity with analytics tools such as Google Analytics.

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