Commercial Producer (Business Development)

ABOUT THE COMPANY

The Kenya Red Cross Society (KRCS) was founded in 1965 under the Kenya Red Cross Society Act (Chapter 256 Laws of Kenya) and officially acknowledged by the Kenyan government as a voluntary aid society working alongside public authorities. It holds the distinction of being the sole National Red Cross Society in Kenya.
Regarding its relationship with public authorities, KRCS maintains independence, enabling it to operate in alignment with the Fundamental Principles of the Red Cross and Red Crescent Movement. Its Constitution is rooted in the Geneva Conventions of 1949 and their Additional Protocols of 1977, to which Kenya is a signatory

JOB SUMMARY

RequirementsUniversity Degree or Diploma in TV Production, Communication, Media Studies, or a related field.Minimum of five years’ experience in commercial television and audiovisual production.Demonstrable experience in client-facing roles and revenue-driven projects.

RESPONSIBILITIES

Business Development and Revenue GenerationIdentify, source, and secure new external commercial opportunities aligned with Switch’s strategic objectives.Build, manage, and grow relationships with clients, agencies, corporates, and institutions.Lead negotiations on project scope, pricing, timelines, and deliverables to ensure profitability.Drive repeat business and long-term client partnerships.Client Engagement and Proposal DevelopmentEngage clients to understand briefs and translate them into creative and commercially viable solutions.Develop proposals, treatments, budgets, and production schedules for commercial projects.Prepare and deliver persuasive pitches and presentations.Ensure timely submission of quotes and proposals in line with client and internal timelines.Creative Leadership and Concept DevelopmentLead ideation and creative direction for commercials, branded content, and digital campaigns.Develop scripts, storyboards, and creative treatments aligned with brand strategy and target audiences.Ensure content reflects current market trends and platform requirements.Production Planning and ExecutionPlan, coordinate, and oversee all phases of commercial production, including pre-production, production, and post-production.Coordinate internal teams, freelancers, and service providers to ensure seamless execution.Allocate production resources efficiently, including crew, equipment, and locations.Budget and Financial ManagementPrepare and manage production budgets, ensuring cost efficiency and profitability.Monitor expenditures and resource utilization throughout the production cycle.Ensure financial accountability for all negotiated projects.Production Oversight and Quality ControlSupervise studio and field productions to ensure technical and creative excellence.Oversee post-production workflows, including editing, sound, graphics, and final delivery.Ensure all outputs meet client specifications, brand guidelines, and broadcast or digital standards.Quality Assurance and Client SatisfactionUphold high standards of creativity, sound, visuals, and storytelling.Review and approve final outputs before client delivery.Address client feedback constructively and ensure successful project close-out.Training, Mentorship, and Capacity BuildingConduct structured training sessions and practical workshops in audiovisual production.Mentor junior producers, interns, students, and emerging creatives.Support entrepreneurial development through industry-relevant training initiatives. Reporting, Documentation, and CollaborationProvide regular performance and project reports to the Chief Producer and Head of Switch.Maintain accurate documentation of projects, budgets, pitches, and client engagements.Log daily activities and production milestones.Strategic Contribution and RepresentationContribute to the commercial strategy and growth of Switch.Represent Switch professionally in client meetings, industry forums, and partnerships.Support brand positioning through high-impact commercial productions.

REQUIRED SKILLS

Planning, Advertising, Sales strategy, Reporting, Budgeting, financial planning, Business development, Public Relations

REQUIRED EDUCATION

Bachelor's degree