CREATIVE PRODUCER / DIRECTOR

Job Title: Creative Producer / Director

Location: Nairobi, Kenya

Job Type: Full-Time

Job Summary

We are seeking to hire a highly capable Creative Producer / Director to take ownership of a long-term personal brand and digital presence. This is a hands-on production role and the ideal candidate is required to bring the sharp eye of a talent scout, the narrative craft of a documentary storyteller, the strategic judgment of a communications specialist, and the technical execution of a modern multimedia creator. Above all, this person leads with vision and planning, then brings ideas to life through hands-on production.

Job Purpose

The purpose of this role is to turn ordinary, everyday material meetings, conversations, business activity, and topical moments into polished, on-brand content that feels genuine. The successful candidate will take full ownership of content strategy from concept to publication, personally capturing photography and videography, and independently managing production and editing through to final delivery. Beyond single pieces of content, this person will help build and protect a consistent long-term identity, functioning as a hands-on creative partner who is confident enough to challenge direction and push for stronger and sharper output.

Key Responsibilities

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• Develop and own the overall content strategy, including content pillars, tone, visual identity, and long-term brand direction.
  
• Identify stories and content opportunities within day-to-day activities, conversations, meetings, and current affairs.
  
• Translate everyday business activity and moments into authentic, strategically aligned content.
  
• Personally shoot all photography and videography for planned and spontaneous content, without routinely relying on external crew.
  
• Plan and set up shoots independently, including locations, equipment, lighting, and audio.
  
• Edit all captured footage and images to a high standard, ensuring every final product reflects the intended tone and message.
  
• Manage content planning, production, and publishing across TikTok, Instagram, X, and YouTube.
  
• Build and maintain a rolling content calendar aligned with key events, engagements, and priorities.
  
• Optimize content for each platform, including hooks, titles, keywords, thumbnails, and formats suited to native audience behaviour.
  
• Monitor performance and analytics, using data to continuously refine creative approach and platform strategy.
  
• Act as a hands-on creative partner, comfortable pushing back, proposing stronger angles, and protecting consistency and craft across all output.
  
• Maintain the highest standards of discretion, judgment, and professionalism when handling sensitive or confidential material.
  
• Bring in specialist freelance support only on the rare occasion a production genuinely requires it.
  
• Maintain an organized, well-labelled archive of raw footage, photography, and finished assets for future use.
  
• Stay ahead of platform updates, cultural trends, and digital storytelling formats, adapting strategy proactively rather than reactively.
  
• Prepare short recaps or reports tracking growth, audience sentiment, and content performance over time.
  
• Ensure brand consistency across all touchpoints, including captions, visual style, and tone of voice.
  
• Anticipate and flag any reputational or sensitivity risks in content before it is published.
  

Qualifications

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• Bachelor's degree in Communications, Journalism, Film, Media Studies, Marketing, or a related field.
  
• Minimum of 5 years' experience in content creation, video production, or creative direction, ideally supporting a personal or corporate brand.
  
• Demonstrable portfolio or showreel showing clear examples of audience growth driven by storytelling rather than volume or trend-chasing.
  
• Strong hands-on proficiency in video editing software such as Adobe Premiere Pro, Final Cut Pro, DaVinci Resolve, or CapCut.
  
• Proven hands-on experience personally shooting and directing content, including camera operation, lighting, and audio setup.
  
• Comfortable working in an environment that requires a high level of confidentiality, discretion, and professionalism.
  
• Background in documentary filmmaking, journalism, creative agencies, or corporate communications is an added advantage.
  

Skills Required

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• Strategic thinking - able to translate a broad brand vision into a coherent, executable content strategy.
  
• Storytelling instinct - capable of finding and shaping a compelling narrative in unscripted, real-world moments.
  
• Production and filming skills - confident operating camera, lighting, and audio equipment independently.
  
• Editing proficiency - skilled in tools such as Adobe Premiere Pro, Final Cut Pro, DaVinci Resolve, or CapCut.
  
• Platform fluency - deep working knowledge of TikTok, Instagram, X, and YouTube, including analytics, algorithms, and format-specific best practice.
  
• Communication and diplomacy - able to challenge ideas constructively and build trust as a long-term creative partner.
  
• Discretion and emotional intelligence - comfortable handling sensitive or confidential material with sound judgment.
  
• Initiative and adaptability - able to spot opportunities independently and respond quickly to fast-moving, real-time situations.
  

Candidates meeting the above qualifications are invited to send their CV and a cover letter to careers@orchidhr.co.ke with the subject line