Digital Marketer (Furniture Industry)
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Job summary
We are seeking an experienced and dynamic Digital Marketer with a strong background in the furniture industry to lead our marketing department.
Min Qualification:
Bachelors
Experience Level:
Mid level
Experience Length:
3 years
Language Requirement:
English
Working Hours:
Full Time - 9 to 5
Applicant Location:
Kenya
Job descriptions & requirements
Location: Thika Road, Nairobi
Salary:45,000
Employment Type: Full-time
About the Role:
We are seeking an experienced and dynamic Digital Marketer with a strong background in the furniture industry to lead our marketing department. The ideal candidate must have over 3 years of experience, combining digital marketing expertise with sales knowledge, and a deep understanding of furniture products and market trends.
This role requires a creative, innovative, and results-driven individual who can drive brand visibility, generate leads, and convert them into sales.
Key Responsibilities:
• Develop and implement digital marketing strategies aligned with business goals.
• Lead and manage the marketing department, ensuring effective execution of campaigns.
• Create and manage campaigns across social media, Google Ads, email marketing, and website platforms.
• Drive lead generation and sales conversion through targeted digital campaigns.
• Develop engaging content showcasing furniture products, designs, and trends.
• Monitor market trends within the furniture industry and adjust strategies accordingly.
• Manage company branding and ensure consistent online presence.
• Track and analyze campaign performance using analytics tools and prepare reports.
• Collaborate with sales and production teams to align marketing efforts with business objectives.
• Build and maintain customer relationships through digital platforms.
Required Skills & Competencies:
• Proven experience in digital marketing and sales within the furniture industry.
• Strong understanding of furniture products, materials, and market trends.
• Proficiency in social media marketing, SEO, SEM, and online advertising.
• Creative and innovative thinker with strong marketing ideas.
• Excellent communication and interpersonal skills.
• Strong analytical and problem-solving skills.
• Ability to work under pressure and meet deadlines.
• Fast learner, adaptable, and a team player.
• Outgoing personality with strong customer engagement skills.
Qualifications:
• Diploma/Bachelor’s degree in Marketing, Business, or a related field.
• Minimum of 3+ years’ experience in digital marketing, preferably in the furniture or interior design industry.
• Proficiency in digital marketing tools and analytics platforms (e.g., Google Analytics, Meta Ads Manager).
Personal Attributes:
• Innovative and trend-savvy.
• Results-driven and target-oriented.
• High level of professionalism and attention to detail.
• Passion for furniture, design, and interior trends.
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