Marketing Coordinator -Very Urgent (For A Supplier To Printing & Packaging Industry) -Readvertised

Employer:  A Leading Supplier And Distributor Of Printing, Packaging And Graphic Arts Industry In East Africa

Salary:  Kshs. 60,000 - 90,000 Plus Company Benefits

Requirements: 

• Bachelors Degree In Marketing, Business Administration, Communications, Or A Related Field. 
  
• Professional Certification In Digital Marketing. 
  
• Familiarity With B2b Marketing Environments. 
  
• Knowledge Of Marketing Tools Such As Google Analytics, Crm Systems, And Email Marketing Platforms Is An Added Advantage. 
  
• Basic Graphic Design Skills (E.G., Adobe Creative Suite Or Canva Or Others).

Experience: 

• Demonstrated Experience In Executing Digital Marketing Campaigns (Social Media, Email, Seo/Sem). 
  
• Minimum Of 2 Years Hands-On Experience In A Marketing Role. 
  
• Experience In The Printing, Packaging, Or Manufacturing Industry Is Preferred.

Duties: 

• Coordinate And Implement Marketing Campaigns (Digital And Traditional) To Promote Products And Services. 
  
• Manage And Update Digital Platforms, Including Website, Social Media, And Email Marketing Campaigns. 
  
• Develop Marketing Materials Such As Brochures, Product Sheets, Presentations, And Newsletters. 
  
• Support Sales Teams With Marketing Tools, Lead Generation Activities, And Customer Engagement Initiatives. 
  
• Monitor And Report On Marketing Performance Metrics (Roi, Campaign Effectiveness, Lead Conversion). 
  
• Conduct Market Research To Identify Trends, Customer Needs, And Competitor Activities Within The Print And Packaging Sector. 
  
• Coordinate Events, Exhibitions, And Trade Shows Within Kenya And The East African Region. 
  
• Ensure Brand Consistency Across All Communication Channels. 
  
• Liaise With Suppliers, Designers, Printers, And External Agencies Where Necessary.