Marketing Coordinnator (Real Estate)
Job summary
Our client is a dynamic property firm specializing in premium residential and investment developments in Nairobi. They are committed to delivering high-quality real estate opportunities and exceptional client experiences. Their latest project, located in Kileleshwa, offers modern luxury living and high-value investment opportunities.
Job descriptions & requirements
- Develop and implement comprehensive marketing strategies and campaigns
- Conduct market research and competitor analysis
- Identify new market opportunities and target audiences
- Plan, execute, and monitor multi-channel marketing campaigns
- Manage digital marketing channels including social media, SEO, email, and paid ads
- Coordinate product launches and promotional activities
- Ensure consistent brand messaging across all marketing channels
- Manage brand positioning and company image in the market
- Lead and manage the marketing team and external agencies
- Collaborate with sales, product, and design teams.
- Develop and manage the marketing budget
- Track marketing performance using KPIs and analytics
- Prepare regular performance reports for senior management
- Bachelor’s degree in Marketing, Business Administration, Communications, or related field
- 3–7 years of experience in marketing or a similar role
- Proven experience managing marketing campaigns and projects.
- Master’s degree in Marketing or MBA
- Experience with CRM systems and marketing automation tools
- Experience managing marketing teams
- Digital marketing (SEO, SEM, social media, email marketing)
- Marketing analytics and performance tracking
- Strong communication and leadership skills
- Strategic thinking and problem-solving ability
- Project management skills
- Budget management
- Quality Lead generation and conversion rates
- Marketing ROI
- Brand awareness, engagement & partnerships.
- Customer acquisition cost
- Campaign performance metrics
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