MARKETING & CUSTOMER RELATIONSHIP COORDINATOR
Job summary
Manage and maintain accurate customer information and interactions using the CRM system.
Job descriptions & requirements
JOB TITLE MARKETING & CUSTOMER RELATIONSHIP COORDINATOR
NATURE OF JOB FULL TIME
INDUSTRY AUTOMOTIVE SALES
SALARY KSHS.35,000 PLUS COMMISSION
JOB LOCATION ALONG NGONG ROAD
DUTIES AND RESPONSIBILITIES
Customer Relationship Management
· Manage and maintain accurate customer information and interactions using the CRM system.
· Build and maintain strong relationships with existing and potential customers.
· Respond promptly and professionally to customer inquiries through phone, email, social media, and other communication channels.
· Identify customer needs and provide timely and appropriate solutions.
· Follow up with customers after enquiries, purchases, and other interactions to strengthen customer retention.
Lead Management & Sales Support
· Follow up on leads generated through marketing campaigns, social media, referrals, and other channels.
· Qualify leads and ensure they are appropriately handed over to the sales team.
· Maintain regular follow-ups with prospects to drive conversions.
· Support the sales team with customer information and communication.
· Identify opportunities for repeat business, referrals, and upselling.
· Track lead progress and provide updates on outstanding opportunities.
Marketing & Social Media Coordination
· Support the development and coordination of marketing content and campaigns.
· Assist in managing the company's social media presence and audience engagement.
· Respond to customer comments, messages, and inquiries across social media platforms.
· Coordinate promotional campaigns, offers, and marketing initiatives.
· Support the planning and execution of promotional activities, exhibitions, events, and other customer engagement initiatives.
· Monitor marketing activities and provide feedback on customer response and engagement.
Customer Feedback & Market Insights
· Monitor customer feedback across different communication channels.
· Identify recurring customer concerns, preferences, and emerging trends.
· Communicate relevant customer insights to the sales and management teams.
· Support initiatives aimed at improving customer satisfaction and overall customer experience.
· Monitor competitor activities and provide relevant market feedback.
CRM & Reporting
· Ensure customer and lead information is accurately captured and regularly updated in the CRM.
· Maintain organized records of customer interactions, enquiries, follow-ups, and sales opportunities.
· Prepare basic marketing, customer engagement, and lead activity reports.
· Track follow-up activities and ensure no qualified lead is neglected.
· Provide regular updates on customer relationship and marketing activities.
KEY REQUIREMENT SKILLS AND QUALIFICATION
· Diploma or Degree in Marketing, Business Administration, Communications, or a related field.
· Minimum 3 years' experience in marketing, customer relationship management, sales support, or a related role.
· Practical experience using CRM systems.
· Experience managing or engaging audiences on social media platforms.
· Experience in the automotive industry, motor vehicle dealership, or related sales environment is an added advantage.
HOW TO APPLY
· If you meet the above qualifications, skills and experience share CV on recruitment@britesmanagement.com
· Interviews will be carried out on a rolling basis until the position is filled.
· Only the shortlisted candidates will be contacted.
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