Golden Fairways and Adventure

Marketing Strategist/Lead

Golden Fairways and Adventure

Marketing & Communications

Yesterday
Easy apply New
Nairobi Full Time Tourism & Travel KSh 30,000 - 45,000 Plus Commission

Job summary

You will be responsible for developing, executing, and optimizing integrated marketing strategies that drive brand growth, customer acquisition, and revenue performance. This role needs strategic planning across digital and traditional channels, ensuring all campaigns align with business objectives and deliver measurable outcomes.

Min Qualification: Bachelors Experience Level: Mid level Experience Length: 5 years Working Hours: Full Time

Job descriptions & requirements

1. Develop & implement comprehensive marketing strategies with the team.

2. Lead end to end campaign planning across digital, social, email, paid media, partnerships, and offline channels.

3. Analyze market trends, competitor activities, and customer insights to inform strategic decisions.

4. Manage brand positioning, messaging frameworks, and go to market strategies.

5. Overseeing marketing budgeting and ENSURING STRONG return on investment.

6. Track, measure, and report on KPIs including conversion rates, customer acquisition costs, engagement metrics, and revenue growth.

7. Collaborate cross-functionally with sales, product, and operations teams.


Proven experience in a senior marketing or strategic marketing leadership role. Strong expertise in digital marketing channels including SEO SEM paid social email marketing and analytics. Demonstrated ability to translate data into actionable insights. Experience managing multi-channel campaigns with measurable commercial impact. Excellent stakeholder engagement and communication skills. Strong budget management and forecasting capability. Ability to lead teams and manage multiple priorities in a fast-paced environment. Experience in B2B or B2C growth environments. Experience with CRM platforms marketing automation tools and data analytics platforms.

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