Sales Lead / National Sales Manager – Nutraceuticals (Vitamins & Supplements)

Key Responsibilities

• Personally drive primary and secondary sales to achieve aggressive monthly, quarterly, and annual revenue targets across Kenya
• Build and manage a national distributor, pharmacy, supermarket, and key account network
• Conduct regular field visits, route planning, and in-person selling nationwide
• Recruit, train, coach, and lead the first sales team (reps/distributor salesmen)
• Develop and execute sales strategies, monitor market trends, competitors, and customer feedback
• Negotiate deals, secure placements, and build strong retailer/distributor relationships
• Track performance, prepare daily/weekly/monthly sales reports, and hit KPIs
• Collaborate closely with founders on strategy, product feedback, and expansion

Requirements Experience

• Minimum 5 years of proven sales experience in FMCG, consumer health, supplements, vitamins, OTC products, or pharmaceutical distribution
• Strong hands-on field sales track record, especially building distributor/pharmacy networks from low bases
• At least 2–3 years in a team lead, supervisory, or managerial role (or clear leadership potential)
• National or multi-region sales experience is a big plus

Education

• Diploma or Bachelor’s degree in Business, Marketing, Sales, or related field (or equivalent experience)

Skills & Attributes

• Excellent negotiation, communication, and relationship-building skills
• Highly target-driven, self-motivated, and resilient — excited to grow revenue aggressively
• Quick learner for vitamins/supplements product knowledge
• Willing and able to travel extensively across Kenya
• Leadership mindset with hands-on field experience — lead from the front
• Analytical skills for reporting and performance tracking