SALES & MARKETING MANAGER
Job summary
To drive revenue growth by personally generating sales while leading, training, and managing the sales team, distributors, and key accounts to achieve sales targets.
Job descriptions & requirements
Key Responsibilities
1. Direct Sales (Individual Contribution)
Actively sell Farisi Products to:
l Key accounts
l Distributors
l Wholesalers
l Supermarkets
l Retailers
Ø Open new markets and onboard new distributors and outlets.
Ø Negotiate pricing, credit terms, and contracts within approved limits.
Ø Maintain strong relationships with all customers.
Ø Ensure personal monthly and quarterly sales targets are met in line with the company’s production capacity.
2. Sales Team Leadership.
l Lead, supervise, and motivate sales representatives and merchandisers.
l Set daily, weekly, and monthly sales targets for the team.
l Conduct regular field visits with sales reps.
l Train the team on selling skills, product knowledge, and customer handling.
l Set and lead scheduled sales meetings for performance and growth evaluation.
3. Distributor & Channel Management
l Recruit, onboard, and manage distributors.
l Ensure distributors meet sales, stock, and payment targets.
l Resolve distributor conflicts and territory issues.
l Allocate merchandisers and distributors sales representatives to assist in product push.
l Monitor stock movement to avoid shortages or short expiry.
4. Sales and Marketing Planning.
l Concentrates on implementing brand and marketing activities.
l Develop and implement sales strategies aligned with company goals.
l Prepare sales forecasts, budgets, and route-to-market plans.
l Identify growth opportunities and product placements.
5. Reporting & Administration
Prepare and submit:
l Daily sales activity reports & weekly performance summaries.
l Monthly sales reports and forecasts.
l Track KPIs such as sales volume, revenue, collections, and market coverage.
l Ensure proper documentation of sales orders and agreements.
6. Collections & Credit Control
l Support finance in ensuring timely customer payments.
l Follow up on overdue accounts.
l Ensure compliance with approved credit policies and terms.
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