Sales Representative

Key Deliverables for this Position

● Support the introduction and growth of company project/product

● Strengthen and expand the company’s customer base

● Maintain high standards of customer service and relationship management

● Support effective cash and stockholding management

ROLE DESCRIPTION

1. Support implementation of the company’s commercial strategy within the assigned territory in alignment with the overall business plan.
2. Prepare monthly sales plans identifying key prospective clients for each product line for monitoring and review with the line manager.
3. Plan and execute structured customer visits to promote the company’s product portfolio and introduce the new project offering to potential clients.
4. Facilitate onboarding of new clients and provide continuous support throughout the process to ensure customer satisfaction and long‑term partnerships.
5. Manage and develop strong relationships with the existing customer base within the assigned markets to support revenue growth and customer retention.
6. Support the development of regional and export markets within the company’s business portfolio.
7. Monitor and report market trends, competitor activities, products, pricing and developments, andprovide relevant insights to guide management decision‑making.
8. Prepare and submit accurate and timely weekly, monthly and quarterly sales activity reports to facilitate effective planning and management review.
9. Participate and represent the company at trade exhibitions, industry events and promotions to attract new customers, promote the brand and enhance customer awareness of the company’s product range.
10. Implement a collection plan to ensure timely payment by customers and support healthy cash flow levels, ensuring the territory accounts receivable remains well managed.
11. Conduct periodic product training for both existing and potential customers to enhance brand awareness and product knowledge.

ACADEMIC & PROFESSIONAL QUALIFICATION

● Bachelor’s Degree or Diploma in Business Management, Economics, Sales and Marketing or any relevant field

● Advanced Diploma in sales and marketing or a professional certification in sales and marketing as an added advantage

● Membership in a professional body.

RELEVANT KNOWLEDGE & EXPERIENCE

● A minimum of 4 years' experience in a similar role in manufacturing industries

● Strong analytical skills and ability to analyze economic environments and business opportunities in a systematic and detailed manner

● Knowledge of changing market forces and corporate sales.

● Business Analysis & Reporting Skills

● Commercial awareness.

● Expert knowledge in B2B business

FUNCTIONAL/ TECHNICAL SKILLS

● Strong interpersonal and communication skills with the ability to develop effective partnerships and work in a diverse team

● and commitments Effective time management and organizational skills with demonstrated reliability in meeting deadlines

● Ability to gather data, compile information, and prepare reports

● Ability to communicate effectively, both orally and in writing

● Remain engaged, proactive and open to new methods and ways of thinking

● Ability to work independently with limited supervision, under pressure and meet deadlines.

● Ability to work in a fast moving competitive environment

PERSONAL ATTRIBUTES

● Ability to cope with pressure

● Personal ownership and accountability

● Energized, positive, passionate and confident.

● Flexible - Must be willing to work a flexible schedule based on business needs which include evenings,