SALES REPRESENTATIVE

Reporting To: Regional Sales Manager
Location: Various Regions, Kenya

WHO ARE WE?

We are a market leader in the engineering and manufacturing industry, specializing in the manufacture of premium cables and conductors and Accessories. For six decades, we have maintained a strong heritage of producing high-quality cables and conductors.

With manufacturing plants in Kenya, we competently serve customers across African markets and are a trusted partner in providing high-quality cabling solutions and Accessories.

We are looking for dynamic, ambitious, self-driven and results-oriented individuals to join our Sales Team

JOB SUMMARY

Are you a go-getter, results-oriented, self-driven and enthusiastic professional with a passion for sales, customer service and Business development?

Do you have the ability to build and maintain strong customer relationships, identify new business opportunities and consistently deliver sales results?

If you are passionate about sales and ready to grow your career in a dynamic and highly motivated environment, we would love to have you join our Sales Team as a Sales Representative.

KEY DUTIES AND RESPONSIBILITIES

• Identify new markets, develop market opportunities and recruit new customers into the Company's business portfolio.
• Maintain a strong market presence through frequent visits to existing and prospective customers.
• Generate sales orders through effective customer engagement and relationship management.
• Achieve monthly and annual sales targets as agreed with the immediate supervisor.
• Conduct regular sales calls and follow-ups with customers regarding their requirements.
• Ensure customer orders are accurately recorded, processed and followed through to completion.
• Ensure sales orders are serviced within agreed timelines and to the satisfaction of customers.
• Participate in sales and marketing events, including trade shows, exhibitions and fairs within the assigned territory.
• Enhance Company visibility through branding initiatives and identify opportunities for increased market visibility.
• Ensure distributors remain aligned with agreed business plans and maintain adequate product availability within the assigned territory.
• Monitor sales performance and stock levels of distributors, stockists and key accounts and report accordingly.
• Follow up on customer payments and support timely collection of outstanding accounts in accordance with Company procedures.
• Maintain accurate records of sales activities, customer visits, market developments and competitor activities.
• Prepare and submit sales reports as required.
• Train, guide and supervise sales promoters during promotional activities.
• Conduct market intelligence to monitor market trends, competitor activities and the presence of counterfeit or imitation products.
• Initiate and maintain relationships with distributors and manage day-to-day distribution relationships.
• Maintain excellent product knowledge and confidently communicate product features, benefits and applications to customers.
• Build and maintain strong professional relationships with customers and other stakeholders.
• Perform any other duties as may be assigned by the immediate supervisor.

QUALIFICATIONS AND EXPERIENCE

Academic Qualifications:

• Diploma or bachelor’s degree in Sales, Marketing, Business Administration, Engineering or a related field.
• Candidates with an Engineering background are encouraged to apply.

Professional Qualifications:

• A Postgraduate Diploma in Marketing, Business Management or Business Administration will be an added advantage.

Experience:

• At least three (5) years' sales experience, preferably in technical sales.
• Previous experience in construction industry, electrical engineering or manufacturing environment will be an added advantage.

KEY SKILLS AND COMPETENCIES

• Outgoing and confident personality.
• Excellent communication and interpersonal skills.
• Strong customer relationship management skills.
• Excellent negotiation and selling skills.
• Highly organized with strong planning and prioritization skills.
• Results-oriented and target-driven.
• Ability to work independently and as part of a team.
• Computer literacy and proficiency in CRM,AI and standard office applications.
• Ability to work under pressure and meet deadlines.
• Strong market intelligence and business development skills.
• High level of integrity and professionalism.

WHAT WE ARE LOOKING FOR

We are looking for individuals who demonstrate:

Passion | Integrity | Customer Focus | Teamwork | Initiative | Accountability | Results Orientation | Willingness to Learn

Candidates with an interest or background in technical sales, electrical engineering, cable products, construction, electrical contracting or manufacturing will have an added advantage.

APPLICATION

If you are confident that you meet the requirements for either position and are keen to grow your career in a dynamic engineering and manufacturing environment, please submit your application and detailed CV clearly indicating the position applied for.

Application deadline: 9 October 2026.