Social Media Content Creator
Job summary
A Social Media Content Creator develops, produces, and publishes engaging, platform-specific content (videos, graphics, copy) to increase brand awareness and engagement. Key duties include staying current with trends, managing content calendars for TikTok/Instagram/Facebook, filming/editing, analyzing performance metrics, and fostering community interaction.
Job descriptions & requirements
Key Responsibilities
· Content Creation: Create, edit, and publish high-quality, on-brand content, with a focus on short-form video (Reels, TikToks).
· Strategy & Planning: Develop and execute social media content plans that align with marketing goals and brand identity.
· Trend Analysis: Stay up-to-date with social media trends, tools, and algorithms, incorporating them into content strategy.
· Management: Schedule, post, and monitor social media content across multiple platforms.
· Engagement: Engage with the audience by replying to comments, messages, and fostering community.
· Analytics: Measure content performance through metrics, evaluating success to improve future content.
Requirements & Qualifications
· Technical Skills: Proficiency in content creation tools such as Adobe Creative Suite, CapCut, Canva, or similar editing software.
· Platform Expertise: Strong knowledge of TikTok, Instagram, Facebook, and LinkedIn best practices.
· Communication: Excellent written and verbal communication skills for crafting engaging captions and scripts.
· Creativity: Strong photography and videography skills (filming and editing).
· Experience: Proven experience in content creation, social media management, or a similar digital marketing role.
Common Qualifications
· Bachelor's degree in Marketing, Communications, or a related field.
· A portfolio of previous work (social media handles, videos, campaigns).
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