Team Leader - Sales Engineer

Our client is looking for an experienced Team Leader – Sales Engineer with a strong background in electrical engineering and technical sales.

The successful candidate will lead the sales engineering team, develop new business opportunities, manage customer relationships and translate technical electrical requirements into commercially viable solutions.

The role requires someone who understands Electrical Switchboards, Low Voltage (LV) Systems and Transformers (TX) and can combine technical expertise with strong sales leadership and commercial acumen.

• Lead, supervise and develop the Sales Engineering team to achieve sales targets.
• Drive sales revenue, customer acquisition and business growth.
• Identify new markets, customers, projects and strategic business opportunities.
• Understand customer requirements and recommend appropriate electrical equipment and engineering solutions.
• Prepare and review technical proposals, quotations and solution designs.
• Present technical products and solutions effectively to customers.
• Manage the sales process from lead generation through quotation, negotiation, order conversion and follow-up.
• Develop and maintain strong relationships with key customers and business stakeholders.
• Monitor sales pipeline, conversion rates, revenue and individual/team performance.
• Provide coaching, direction and accountability to the sales team.
• Work closely with technical, production, projects, tendering and commercial teams to ensure customer requirements are successfully delivered.
• Monitor market trends and competitor activities to identify opportunities for business growth.
• Support customer negotiations and contribute to closing high-value sales opportunities.
• Prepare regular sales performance and pipeline reports for management.

• Bachelor's Degree in Electrical Engineering, Electrical & Electronic Engineering or a related technical field.
• Proven experience in Sales Engineering, Technical Sales or Business Development.
• Strong technical understanding of LV systems, electrical switchboards and transformers.
• Ability to understand customer requirements and recommend suitable electrical solutions.
• Experience preparing or reviewing technical proposals and quotations.
• Demonstrated understanding of commercial sales operations and business development.
• Strong customer engagement, negotiation and presentation skills.
• Previous experience supervising or leading a sales team is highly desirable.
• Ability to translate technical solutions into commercial opportunities and revenue.
• Strong understanding of sales targets, sales pipelines and conversion management.
• Excellent communication, interpersonal and relationship-management skills.
• Strong leadership, accountability, initiative and results orientation.

• Sales Engineering
• Electrical Engineering
• Technical Sales
• LV Systems
• Electrical Switchboards
• Transformers
• Business Development
• Sales Team Leadership
• Solution Selling
• Technical Proposal Development
• Customer Relationship Management
• Negotiation & Presentation
• Sales Pipeline Management
• Strategic Account Management
• Commercial Acumen
• Leadership & Team Development

The ideal candidate is a technically competent electrical professional with strong commercial acumen and leadership capability.

You should be able to confidently engage technical and commercial decision-makers, understand electrical equipment requirements, develop appropriate solutions and lead a sales team towards revenue and business-development targets.

Experience selling switchboards, LV systems, transformers, power equipment or related electrical engineering solutions will be highly relevant.

Only shortlisted candidates will be contacted.