COPYWRITER
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New
Job summary
Develop creative and persuasive copy for marketing campaigns, advertisements, brochures, flyers, newsletters, and other promotional materials.
Min Qualification:
Diploma
Language Requirement:
English
Working Hours:
Full Time - 8 to 5
Applicant Location:
Kenya
Job descriptions & requirements
JOB TITLE COPYWRITER
NATURE OF JOB FULL TIME
SALARY KSHS.30,000 NET
JOB LOCATION NAIROBI CBD
DUTIES AND RESPONSIBILITIES
- Develop creative and persuasive copy for marketing campaigns, advertisements, brochures, flyers, newsletters, and other promotional materials.
- Write engaging content for social media platforms, ensuring content aligns with the brands voice and marketing objectives.
- Create website content, landing pages, blog articles, product descriptions, and email marketing copy.
- Collaborate with the marketing, sales, and design teams to develop integrated campaigns and communication materials.
- Adapt writing style, tone, and messaging to suit different target audiences and communication channels.
- Conduct research on industry trends, products, competitors, and customer needs to produce relevant and accurate content.
- Proofread, edit, and revise content to ensure grammatical accuracy, clarity, consistency, and adherence to brand guidelines.
- Develop compelling campaign concepts, slogans, headlines, and calls-to-action that drive customer engagement and conversions.
- Optimize digital content using SEO best practices to improve online visibility and search rankings.
- Monitor content performance using engagement metrics such as impressions, reach, clicks, shares, comments, conversions, and website traffic, and recommend improvements.
- Support employer branding initiatives by creating content for recruitment campaigns and internal communications.
- Assist in developing scripts for videos, radio advertisements, presentations, and other multimedia content where required.
- Ensure all content complies with legal, regulatory, and company communication standards.
- Maintain a content calendar and ensure timely delivery of all assigned projects.
- Continuously generate fresh content ideas that enhance brand awareness and customer engagement.
KEY REQUIREMENT SKILLS AND QUALIFICATION
- Degree or Diploma in Public Relations, Journalism, Communication, Marketing, or a related field.
- Proven experience as a Copywriter, Content Writer, or in a similar role.
- Excellent writing, editing, and proofreading skills.
- Ability to adapt writing style and tone for different audiences and platforms.
- Strong research and storytelling skills.
- Familiarity with digital marketing and social media content creation.
- Basic understanding of SEO and content optimization is an added advantage.
- Strong organizational skills with the ability to manage multiple projects simultaneously.
- Exceptional written and verbal communication skills.
- Creativity and attention to detail.
- Time management and ability to meet deadlines
HOW TO APPLY.
- If you meet the above qualifications, skills and experience share CV on recruitment@britesmanagement.com
- Interviews will be carried out on a rolling basis until the position is filled.
- Only the shortlisted candidates will be contacted.
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