Data and Marketing Officer – Hospitality Supplies

About Us

Pure Boutique Supplies Ltd is a trusted manufacturer and distributor of premium guest amenities and hospitality products across Kenya and the East African region.
Our range includes guest soaps, toiletries, linens, and customized hotel supplies designed to elevate guest experiences and meet EAS 877:2017 standards.
We are dedicated to innovation, customer satisfaction, and sustainable growth — delivering quality that reflects the elegance of the hospitality industry.

Key Responsibilities

Marketing & Branding

· Develop and execute marketing plans to promote Pure Boutique products to hotels, lodges, and distributors.

· Manage and update company digital platforms — including website, email marketing, and social media pages.

· Create engaging marketing materials such as brochures, product catalogues, and branded visuals.

· Coordinate participation in hospitality expos, trade fairs, and promotional events.

· Support sales campaigns with marketing content, product photography, and client presentations.

· Maintain consistency of brand image across all marketing channels.

Data Management & Analysis

· Collect, organize, and analyze company data related to sales performance, customer trends, and product demand.

· Generate regular reports and dashboards to support management decision-making.

· Monitor marketing campaign performance and ROI using analytics tools.

· Maintain client and lead databases (CRM systems) for targeted communication and retention strategies.

· Assist in demand forecasting and performance tracking by integrating marketing and sales data.

Collaboration

· Work closely with Sales, Operations, and Finance teams to align marketing efforts with business goals.

· Support the development of data-driven marketing and pricing strategies.

· Provide insights on competitor activity, market trends, and customer feedback.

Qualifications & Skills

· Diploma or Bachelor’s degree in Marketing, Data Analytics, Business, or a related field.

· Minimum 2–3 years of experience in marketing, data analysis, or business intelligence (preferably in manufacturing or hospitality supplies).

· Strong analytical and reporting skills using tools like Excel, Quickbooks, Power BI, or Google Data Studio.

· Proficiency in digital marketing platforms (social media, Google Ads, email marketing).

· Creative design skills using Canva, Adobe Suite, or similar tools are an added advantage.

· Excellent communication, organizational, and teamwork skills.

· Strong attention to detail and ability to manage multiple projects simultaneously.

What We Offer

· Competitive salary with performance-based incentives.

· A dynamic and creative work environment.

· Opportunity to grow your career in a fast-expanding Kenyan brand.

· Exposure to both marketing and data analytics functions in a manufacturing environment.