Digital Marketing Executive- Social Media &Content;
Job summary
The ideal candidate will manage and grow the social media presence while developing high-quality content that supports brand awareness, lead generation, and customer engagement. He/She will combine strong storytelling skills with a solid understanding of digital marketing trends and analytics.
Job descriptions & requirements
- Plan, create, and execute social media strategies across platforms (LinkedIn, Facebook, Instagram, Twitter/X, and YouTube).
- Develop engaging content including posts, blogs, case studies, videos, and email campaigns.
- Manage content calendars and ensure consistent brand messaging.
- Monitor social media channels, respond to comments/messages, and engage with the audience.
- Track performance metrics and generate reports with actionable insights.
- Collaborate with internal teams (sales, design, and product) to align marketing campaigns.
- Optimize content for SEO and digital visibility.
- Stay updated with industry trends, tools, and best practices in digital marketing.
- Run paid campaigns (Social ads, Google ads) and optimize for ROI.
- Bachelor’s degree in Marketing, Communications, Business, or related field.
- 0-2 years of experience in digital marketing, social media management, or content creation.
- Hands-on experience in digital marketing, social media management, or content creation.
- Basic knowledge of SEO, SEM, and paid advertising.
- Proficiency in Canva, Adobe Creative Suite, or similar tool is a plus.
- Strong analytical mindset with attention to detail.
- Ability to multitask and meet deadlines in a fast-paced environment.
- Content creation and copywriting
- Social media strategy and management
- Data analysis and reporting
- Creativity and visual storytelling
- Communication and collaboration
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