GRAPHIC DESIGNER

JOB TITLE: GRAPHIC DESIGNER

NATURE OF JOB: FULL TIME

SALARY:KSHS. 30,000 NET SALARY

JOB LOCATION: NAIROBI, CBD

DUTIES AND RESPONSIBILITIES

Conceptualization & Creative Development

• Collaborate with marketing, content, and product teams to understand project requirements and objectives.
• Brainstorm, conceptualize, and pitch creative ideas for campaigns, social media, branding, and multimedia projects.
• Translate concepts into visual designs that communicate the intended message clearly and creatively.

Design Production

• Create visually compelling graphics for digital channels (websites, social media, email
• campaigns, digital ads) and print media (brochures, posters, banners, business cards).
• Develop brand-aligned visuals that maintain consistency in style, tone, and quality across all materials.
• Produce layouts, infographics, and typography designs that enhance readability and engagement.

Video & Motion Graphics

• Design and edit video content for marketing campaigns, social media, and internal communications.
• Develop motion graphics, animated visuals, and transitions using tools like Adobe
• After Effects and Premiere Pro.
• Ensure motion graphics align with brand guidelines and campaign objectives.

Brand Management & Visual Consistency

• Ensure all graphics adhere to brand standards, maintaining a unified visual identity across platforms.
• Provide guidance on visual branding to team members and external vendors.
• Update and maintain digital asset libraries for easy access and use by the team.

Project Management & Collaboration

• Work closely with cross-functional teams to manage multiple projects from concept to final output.
• Prioritize tasks and meet deadlines without compromising design quality.
• Incorporate feedback from stakeholders and iterate designs efficiently.

Innovation & Industry Awareness

• Stay updated with the latest design trends, tools, techniques, and best practices.
• Experiment with new design approaches, software, and formats to enhance creativity and efficiency.
• Recommend improvements to visual processes, workflow, and content presentation.

Quality Assurance & Technical Delivery

• Prepare and optimize design files for digital and print use, ensuring high resolution and compatibility.
• Conduct final reviews of visuals before publication or print to ensure error-free output.
• Troubleshoot minor design or formatting issues to maintain consistency and quality.

KEY REQUIREMENT SKILLS AND QUALIFICATION

• Degree or diploma in Graphic Design, Visual Communication, Fine Arts, or a related field
• 2-3 years of professional experience as a Graphic Designer
• Proficiency in graphic design software such as Adobe Photoshop, Illustrator, InDesign
• Knowledge and experience in video editing and motion graphics (Adobe After Effects, Premiere Pro)
• Strong portfolio showcasing creativity, originality, and technical design skills
• Excellent communication skills and ability to work collaboratively in a team
• Attention to detail, creativity, and ability to manage multiple projects simultaneously