MARKETING EXECUTIVE
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Job summary
Plan, coordinate, and execute brand activation activities and promotional campaigns
Min Qualification:
Diploma
Experience Level:
Entry level
Experience Length:
2 years
Language Requirement:
English
Working Hours:
Full Time - 8 to 5
Applicant Location:
Kenya
Job descriptions & requirements
JOB TITLE MARKETING EXECUTIVE
NATURE OF JOB FULL TIME
SALARY KSHS.35,000
JOB LOCATION NAIROBI
DUTIES AND RESPONSIBILITIES
Marketing Campaigns & Brand Activations
- Plan, coordinate, and execute brand activation activities and promotional campaigns.
- Support the implementation of marketing strategies to increase brand awareness and customer engagement.
- Coordinate events, product promotions, and customer engagement activities.
- Ensure effective presentation and promotion of branded products during campaigns and activations.
- Work closely with internal teams and external partners to deliver successful marketing initiatives.
Digital & Social Media Marketing
- Support the development and execution of digital marketing and social media campaigns.
- Create, schedule, and publish engaging content across social media platforms.
- Monitor online engagement, customer feedback, and campaign performance.
- Track digital marketing trends and recommend ideas to improve brand visibility.
- Assist in preparing social media performance reports and campaign analysis.
Market Research & Analysis
- Conduct market research to identify customer needs, preferences, and emerging trends.
- Monitor competitor activities and perform market benchmarking.
- Gather customer insights and provide recommendations to improve marketing strategies.
- Analyze campaign performance and identify opportunities for improvement.
- Support data collection and reporting for marketing decisions.
Product Promotion & Customer Engagement
- Promote company products and services through various marketing channels.
- Support product launches, promotional activities, and sales initiatives.
- Engage with customers during activations and marketing events.
- Collect customer feedback and communicate market insights to management.
- Maintain a positive brand image during all customer interactions.
Reporting & Administration
- Maintain accurate records of marketing activities and campaign performance.
- Prepare regular marketing reports highlighting progress, outcomes, and recommendations.
- Manage marketing materials and promotional resources.
- Support the marketing team with day-to-day administrative activities.
KEY REQUIREMENT SKILLS AND QUALIFICATION
- Diploma or Bachelor's Degree in Sales & Marketing, Business Administration, Communications, or a related field.
- At least 2 years' experience in marketing, brand activations, digital/social media campaigns, or a related role.
- Experience in market analysis, competitor benchmarking, and product promotions.
- Experience supporting marketing events and customer engagement activities.
- Strong communication and interpersonal skills.
- Creative thinking and ability to develop engaging marketing ideas.
- Good understanding of digital marketing and social media platforms.
HOW TO APPLY
- If you meet the above qualifications, skills and experience share CV on recruitment@britesmanagement.com
- Interviews will be carried out on a rolling basis until the position is filled.
- Only the shortlisted candidates will be contacted.
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