SALES & MARKETING EXECUTIVE – PRINTING PLATES
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Job summary
We are looking for a motivated and results-oriented Sales & Marketing Executive to market and sell printing plates and related solutions to B2B customers within the printing and packaging industry.
Min Qualification:
Diploma
Experience Level:
Mid level
Experience Length:
3 years
Language Requirement:
English
Working Hours:
Full Time - 8 to 5
Applicant Location:
Kenya
Job descriptions & requirements
Location: Nairobi
Employment Type: Full-Time
Job Level: Mid-Level
Minimum Qualification: Diploma
Experience: 3+ Years
Job Summary
We are looking for a motivated and results-oriented Sales & Marketing Executive to market and sell printing plates and related solutions to B2B customers within the printing and packaging industry.
The successful candidate will be responsible for identifying new business opportunities, developing relationships with printers and packaging manufacturers, generating sales, and maintaining strong relationships with existing customers.
The role involves working closely with printers, packaging manufacturers, and graphic designers.
Comprehensive training on the company's products and technical solutions will be provided, although the successful candidate should already demonstrate strong sales, communication, customer service, and negotiation skills.
Key Responsibilities
• Identify and develop new business opportunities within the printing and packaging industry.
• Market and sell printing plates to printers and packaging manufacturers.
• Build and maintain strong relationships with existing and prospective B2B customers.
• Conduct regular customer visits and understand their printing and packaging requirements.
• Generate leads, follow up on prospects, prepare quotations, and close sales.
• Meet and exceed assigned sales targets.
• Work closely with customers to understand their product and technical requirements.
• Coordinate with graphic designers and customer production teams where required.
• Provide professional customer service and respond to customer enquiries promptly.
• Negotiate prices and commercial terms within approved company guidelines.
• Maintain accurate records of customer interactions, sales activities, and opportunities.
• Monitor market trends, customer needs, and competitor activities.
• Follow up on orders and coordinate with internal teams to ensure smooth service delivery.
• Participate in marketing activities, customer visits, product demonstrations, and industryrelated events.
• Attend and complete company-provided training to develop strong knowledge of printing plates and related products.
• Apply product knowledge to effectively communicate solutions and benefits to customers.
Requirements
• Diploma in Sales, Marketing, or a related field.
• Minimum 3 years of proven experience in sales and marketing, preferably in a B2B environment.
• Experience in the printing, packaging, publishing, manufacturing, or related industry will be an added advantage.
• Demonstrated ability to generate leads, develop customer relationships, and close sales.
• Strong communication, presentation, negotiation, and customer service skills.
• Ability to work with targets and deliver measurable sales results.
• Basic understanding of graphic design and printing processes will be an advantage but is not mandatory.
• Comfortable working with printers, packaging manufacturers, graphic designers, and other technical stakeholders.
• Good computer skills and ability to prepare basic sales reports.
• Willingness to learn and develop technical knowledge of the company's products.
Training & Transportation
• Comprehensive training on the company's printing plates and related products will be provided.
• Transportation will be provided for work-related customer visits and field activities.
Ideal Candidate
The ideal candidate is a results-driven B2B sales professional with at least two years of
experience who can confidently identify prospects, build customer relationships, understand client
needs, and convert opportunities into sales. The candidate should be commercially driven, a strong
communicator, willing to learn, and able to develop technical product knowledge through the
training provided by the company
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