SALES & MARKETING OFFICER

JOB TITLE: SALES &  MARKETING OFFICER

NATURE OF JOB: FULL TIME

INDUSTRY: HOSPITALITY

SALARY: KSHS.50,000

JOB LOCATION: NAIROBI

DUTIES AND RESPONSIBILITIES

Sales & Business Development

• Develop and maintain strong relationships with tour companies, hotels, corporate clients, and other key stakeholders.
• Identify new business opportunities and generate leads to expand the customer base.
• Prepare and deliver persuasive sales presentations and proposals to potential clients.
• Negotiate contracts and close deals to meet or exceed sales targets.
• Track sales performance, analyze trends, and provide reports to management.

Marketing & Promotion

• Develop and implement marketing campaigns and promotional activities to increase brand visibility and customer engagement.
• Manage and maintain the company’s online presence, including social media platforms and the official website.
• Create engaging content for social media, newsletters, and other marketing channels.
• Coordinate events, roadshows, and promotional activities as needed.
• Monitor marketing effectiveness and optimize strategies to maximize ROI.

Customer Relationship Management

• Act as the primary point of contact for key clients and maintain long-term relationships.
• Address client inquiries and resolve issues promptly to ensure customer satisfaction.
• Gather market intelligence to stay informed of competitor activities, market trends, and customer preferences.

KEY REQUIREMENT SKILLS AND QUALIFICATION

• Bachelor’s degree in Marketing, Business Administration, Hospitality Management, or a related field.
• Minimum of 5 years’ experience in a sales and marketing role within the hospitality industry.
• Proven experience in dealing with tour operators, hotels, and corporate clients
• Strong knowledge of social media marketing, content creation, and online platform management.
• Excellent communication, negotiation, and presentation skills.
• Ability to work independently, take initiative, and deliver results under tight deadlines