SALES REPRESENTATIVE – ALCOHOL

JOB TITLE: SALES REPRESENTATIVE – ALCOHOL

NATURE OF JOB: FULL TIME

INDUSTRY: ALCOHOLIC BEVERAGES

SALARY: KSHS.40,000-50,000

JOB LOCATION: NAIROBI & NAROK

DUTIES AND RESPONSIBILITIES

Sales & Target Achievement

• Achieve and exceed individual and team sales targets.
• Develop and implement strategies to maximize sales in assigned territory.
• Identify opportunities for upselling and cross-selling products.

Client & Account Management

• Build and maintain strong, long-term relationships with retailers, bars, restaurants, and distributors.
• Serve as the primary point of contact for key accounts.
• Resolve customer queries and issues promptly to maintain high satisfaction levels.

Market & Territory Management

• Conduct regular visits to all outlets in the assigned territory to monitor stock levels, product placement, and promotional displays.
• Analyze competitor activity and report trends, pricing, and market feedback to management.
• Maintain accurate records of sales, visits, and customer interactions.

Product Promotion & Merchandising

• Ensure products are properly displayed and promoted in stores and outlets.
• Support promotional campaigns, tastings, and brand activations to drive product awareness and sales.
• Educate clients and staff on product features and benefits to boost sales conversion.

Reporting & Forecasting

• Prepare timely and accurate sales reports, forecasts, and activity logs.
• Provide management with insights and recommendations for market growth.

Collaboration & Teamwork

• Work closely with marketing and operations teams to execute promotions and campaigns.
• Share best practices and market intelligence with the team to enhance overall performance.

KEY REQUIREMENT SKILLS AND QUALIFICATION

• Diploma or Degree in Sales, Marketing, Business, or a related field.
• Minimum of 2 years’ experience in sales; FMCG, beverages, or alcohol industry experience is preferred.
• Proven track record of meeting or exceeding sales targets.
• Strong knowledge of the assigned territory (Nairobi or Narok).
• Excellent communication, negotiation, and interpersonal skills.
• Self-motivated, goal-oriented, and able to work independently.

HOW TO APPLY

• If you meet the above qualifications, skills and experience share CV on jobs@britesmanagement.com
• Interviews will be carried out on a rolling basis until the position is filled.
• Only the shortlisted candidates will be contacted.