SALES REPRESENTATIVE –GENERAL TRADE (GT) & MODERN TRADE)
Easy apply
New
Job summary
Achieve and exceed assigned monthly and quarterly sales targets.
Min Qualification:
Diploma
Experience Level:
Mid level
Experience Length:
3 years
Job descriptions & requirements
JOB TITLE: SALES REPRESENTATIVE –GENERAL TRADE (GT) & MODERN TRADE)
NATURE OF JOB: FULL TIME
SALARY: KSHS.30,000-35,000 PLUS COMMISSIONS
JOB LOCATION: COASTAL REGION
DUTIES AND RESPONSIBILITIES
Sales Growth & Revenue Generation
- Achieve and exceed assigned monthly and quarterly sales targets.
- Identify new business opportunities to increase product distribution across the region.
- Develop and execute territory sales plans aligned with company objectives.
- Monitor market trends and competitor activities to adjust sales strategies.
Channel Management (GT & MT)
- Manage relationships with General Trade outlets such as wholesalers, distributors, and independent retailers.
- Develop and maintain partnerships with Modern Trade outlets including supermarkets, mini-marts, and retail chains.
- Ensure consistent product availability across all assigned accounts.
- Support listing and onboarding of new SKUs in modern trade outlets.
Territory & Account Management
- Plan and execute regular field visits to clients within the assigned territory.
- Maintain strong relationships with store managers, buyers, and key decision-makers.
- Resolve customer issues quickly and professionally.
- Maintain accurate records of customer interactions and sales performance.
Merchandising & Brand Visibility
- Ensure proper product placement, shelving, and display standards in retail outlets.
- Monitor stock levels and coordinate timely replenishment with distributors.
- Implement promotional campaigns and in-store marketing initiatives.
Reporting & Market Intelligence
- Submit timely sales reports, route plans, and field activity reports.
- Provide feedback on customer preferences, pricing, and competitor activities.
- Track sales performance and provide insights to improve market penetration.
Collaboration
- Work closely with the marketing, distribution, and supply chain teams to ensure smooth product availability.
- Support promotional campaigns and new product launches in the territory.
KEY REQUIREMENT SKILLS AND QUALIFICATION
- Diploma or Degree in Sales, Marketing, Business Administration, or a related field.
- Minimum 3 years’ experience in FMCG sales, specifically handling both General Trade (GT) and Modern Trade (MT) channels.
- Demonstrated experience managing retail outlets, distributors, and supermarkets.
- Strong sales negotiation and closing skills.
- Excellent relationship management and customer service skills.
- Ability to work independently and manage a sales territory effectively.
- Strong communication and interpersonal skills.
- Good planning, organization, and time management skills.
HOW TO APPLY
- If you meet the above qualifications, skills and experience share CV on recruitment@britesmanagement.com
- Interviews will be carried out on a rolling basis until the position is filled.
- Only the shortlisted candidates will be contacted.
Important safety tips
- Do not make any payment without confirming with the BrighterMonday Customer Support Team.
- If you think this advert is not genuine, please report it via the Report Job link below.
